Canonical URL: https://giftcard.news/author/emma-carter/ --- description: Emma Carter covers retail, e-commerce and the gift card shopping experience for Gift Card News. title: Emma Carter | Gift Card News image: https://giftcard.news/images/emma-carter-editorial-portrait.webp --- 1. [Home](https://giftcard.news/) 2. Emma Carter ![Illustrated portrait for Emma Carter, a Gift Card News editorial pen name](https://giftcard.news/images/variants/v1/emma-carter-editorial-portrait-w320.webp) # Emma Carter Journalist — Retail & E-commerce Emma Carter covers retail, e-commerce and the gift card shopping experience for Gift Card News. [Gift Cards](https://giftcard.news/gift-cards/) News ## [Kohl’s expands Babies R Us shops and adds lower-priced baby gifts](https://giftcard.news/gift-cards/kohl-s-expands-babies-r-us-shops-and-adds-lower-priced-baby-gifts-8327d70bb56c/) Kohl’s is adding Babies R Us shops at 56 stores and extending baby gifting products across its estate, including more choices priced below $25. [Emma Carter](https://giftcard.news/author/emma-carter/) September 14, 2026 2 min [Gift Cards](https://giftcard.news/gift-cards/) News ### [Edible Arrangements expands fall gifting range and delivery options](https://giftcard.news/gift-cards/edible-arrangements-expands-fall-gifting-range-and-delivery-options-6e7977b8ee8a/) Edible’s seasonal gifting collection adds three dessert flavors, with same-day and next-day delivery and a September promotion on qualifying orders. [Emma Carter](https://giftcard.news/author/emma-carter/) September 14, 2026 2 min [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ### [Best Buy expands holiday gifting, member rewards and in-chat shopping](https://giftcard.news/rewards-loyalty/best-buy-expands-holiday-gifting-member-rewards-and-in-chat-shopping-bd88621885f3/) Best Buy’s holiday plans combine an earlier gifting center, expanded store experiences and rewards of up to 6% for eligible members using its credit card. [Emma Carter](https://giftcard.news/author/emma-carter/) September 14, 2026 2 min [Payments & Technology](https://giftcard.news/payments-technology/) News ## [Reloadly explains gift card API supply behind employee recognition catalogues](https://giftcard.news/payments-technology/reloadly-explains-gift-card-api-supply-behind-employee-recognition-catal-2d199cff320e/) Reloadly's guide separates merchant-issued gift cards, reward distribution infrastructure and employee recognition software, explaining how catalogues reach end users. [Emma Carter](https://giftcard.news/author/emma-carter/) September 10, 2026 2 min [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ## [Paris Baguette adds PB Rewards offers and gift card prize to Disney campaign](https://giftcard.news/rewards-loyalty/paris-baguette-adds-pb-rewards-offers-and-gift-card-prize-to-disney-campaign-63dd1132aa83/) Paris Baguette’s Dancing with the Stars campaign includes member beverage offers, promotional merchandise and a finale trip with a $100 gift card. [Emma Carter](https://giftcard.news/author/emma-carter/) September 9, 2026 2 min [Gift Cards](https://giftcard.news/gift-cards/) News ## [Whop Compares Virtual Card Issuing Providers and Explains Its Connected-Account Cards](https://giftcard.news/gift-cards/whop-offers-virtual-card-issuing-platform-for-gift-card-distribution-and-75d5427c8552/) Whop’s issuing-provider guide compares program models, coverage and controls and describes virtual cards funded from users’ connected-account balances. [Emma Carter](https://giftcard.news/author/emma-carter/) September 8, 2026 2 min [Gift Cards](https://giftcard.news/gift-cards/) News ## [Giftbit: Prepaid Gift Card Provider Reporting for Internet Service Providers](https://giftcard.news/gift-cards/giftbit-explains-what-internet-providers-should-expect-from-a-prepaid-gi-ab6ae00e4944/) Giftbit examines unclaimed reward value, failed delivery and fees when internet providers compare prepaid gift card incentive partners. [Emma Carter](https://giftcard.news/author/emma-carter/) August 31, 2026 2 min [Payments & Technology](https://giftcard.news/payments-technology/) News ## [Reloadly details gift card provider migration around catalogue and payout continuity](https://giftcard.news/payments-technology/reloadly-details-gift-card-provider-migration-around-catalogue-and-payou-3289fe8ea332/) Reloadly recommends checking contract terms, actual order history and product-level catalogue coverage before moving gift card fulfilment to a new API provider. [Emma Carter](https://giftcard.news/author/emma-carter/) August 25, 2026 2 min [Gift Cards](https://giftcard.news/gift-cards/) News ## [Gift Card Partners Sets Out Holiday Reward Planning and Distribution Calendar](https://giftcard.news/gift-cards/gift-card-partners-introduces-holiday-reward-planning-guide-and-gift-car-3394636cbbe1/) Gift Card Partners’ 2026 calendar connects gift card selection, branded delivery, approvals and reporting through Engage2Reward. [Emma Carter](https://giftcard.news/author/emma-carter/) August 17, 2026 1 min [Research & Trends](https://giftcard.news/research-trends/) News ## [UMB outlines wealth-transfer considerations for women receiving gifts or inheritances](https://giftcard.news/research-trends/women-take-charge-of-finances-with-wealth-transfer-guidance-5ff0bfa87eee/) UMB's commentary covers understanding transferred assets, choosing advisers, reviewing plans and communicating intentions to beneficiaries. [Emma Carter](https://giftcard.news/author/emma-carter/) August 17, 2026 1 min [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ## [Active Junky Adds Gift Card Cashback Hub With Tillo StoreFront](https://giftcard.news/rewards-loyalty/active-junky-launches-digital-gift-card-rewards-hub-powered-by-tillo-a7814706df85/) Active Junky uses Tillo StoreFront for branded gift card purchasing, fulfillment and bonus-value cashback redemption. [Emma Carter](https://giftcard.news/author/emma-carter/) August 12, 2026 2 min [Gift Cards](https://giftcard.news/gift-cards/) News ## [Gift Card Partners Details Engage2Reward Fulfillment, API and Fraud Controls](https://giftcard.news/gift-cards/gift-card-partners-offers-gift-card-api-and-platform-for-reward-fulfillm-2bada603fb12/) Gift Card Partners outlines the operational work behind rewards and describes Engage2Reward ordering, API access, approval workflows and AiShield monitoring. [Emma Carter](https://giftcard.news/author/emma-carter/) August 10, 2026 2 min 1. [1](https://giftcard.news/author/emma-carter/) 2. [2](https://giftcard.news/author/emma-carter/page/2/) 3. [3](https://giftcard.news/author/emma-carter/page/3/) 4. [17](https://giftcard.news/author/emma-carter/page/17/) [Next](https://giftcard.news/author/emma-carter/page/2/) ```json {"@context":"https://schema.org","@graph":[{"@type":"Person","@id":"https://giftcard.news/author/emma-carter/#person","name":"Emma Carter","url":"https://giftcard.news/author/emma-carter/","description":"Emma Carter covers retail, e-commerce and the gift card shopping experience for Gift Card News.","jobTitle":"Journalist — Retail & E-commerce","image":{"@type":"ImageObject","url":"https://giftcard.news/images/emma-carter-editorial-portrait.webp","contentUrl":"https://giftcard.news/images/emma-carter-editorial-portrait.webp","width":256,"height":256,"caption":"Illustrated portrait representing the Emma Carter editorial profile."}},{"@type":"ProfilePage","@id":"https://giftcard.news/author/emma-carter/#profile","url":"https://giftcard.news/author/emma-carter/","name":"Emma Carter","description":"Emma Carter covers retail, e-commerce and the gift card shopping 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