Canonical URL: https://giftcard.news/author/emma-carter/page/2/ --- description: Articles by Emma Carter, page 2. title: Emma Carter — page 2 | Gift Card News image: https://giftcard.news/images/emma-carter-editorial-portrait.webp --- 1. [Home](https://giftcard.news/) 2. [Emma Carter](https://giftcard.news/author/emma-carter/) 3. Page 2 ![Illustrated portrait for Emma Carter, a Gift Card News editorial pen name](https://giftcard.news/images/variants/v1/emma-carter-editorial-portrait-w320.webp) # Emma Carter Journalist — Retail & E-commerce Emma Carter covers retail, e-commerce and the gift card shopping experience for Gift Card News. [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ## [TruCentive: Flexible Employee Incentives and Recognition Programs](https://giftcard.news/rewards-loyalty/trucentive-provides-guidance-on-gratitude-casual-incentives-and-balance-182847005b6a/) TruCentive examines flexible employee incentives, personalized recognition and gratitude as elements of a broader retention program. [Emma Carter](https://giftcard.news/author/emma-carter/) August 6, 2026 2 min [Gift Cards](https://giftcard.news/gift-cards/) News ## [Kudoboard connects group birthday eCards with shared gift card contributions](https://giftcard.news/gift-cards/kudoboard-publishes-guidance-on-writing-birthday-wishes-for-friends-97189216f8c0/) Kudoboard’s birthday guide describes collaborative messages, scheduled delivery and optional crowdfunding of an attached gift card. [Emma Carter](https://giftcard.news/author/emma-carter/) July 28, 2026 1 min [Fraud & Security](https://giftcard.news/fraud-security/) News ## [UPay Reviews USDT Off-Ramps and Crypto Card Conversion](https://giftcard.news/fraud-security/upay-crypto-card-offers-fast-and-secure-usdt-to-fiat-conversion-with-cry-94486af0e22c/) UPay’s conversion guide distinguishes exchange trading, bank withdrawals, peer-to-peer payments and card spending, with fees and availability varying by service. [Emma Carter](https://giftcard.news/author/emma-carter/) July 28, 2026 2 min [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ## [Tillo: Flexible Rewards and Loyalty Platform Trends for 2026](https://giftcard.news/rewards-loyalty/tillo-outlines-loyalty-trends-to-watch-in-2026-e800c949711d/) Tillo’s 2026 outlook covers personalized loyalty, digital reward choice, cross-brand programs, AI and international access. [Emma Carter](https://giftcard.news/author/emma-carter/) July 24, 2026 1 min [Gift Cards](https://giftcard.news/gift-cards/) News ## [Tillo Connects Gift Card Self-Use With Open Banking and Fintech Rewards](https://giftcard.news/gift-cards/gift-cards-are-becoming-a-financial-product-with-built-in-value-c7109c3d6882/) Tillo’s PAY360 commentary examines how retailer gift cards, transaction data and upfront savings can fit into banking and rewards applications. [Emma Carter](https://giftcard.news/author/emma-carter/) July 24, 2026 2 min [Industry Deals](https://giftcard.news/industry-deals/) News ## [Gift card platform Tillo appoints Michael Tigwell to lead UK and EMEA](https://giftcard.news/industry-deals/tillo-appoints-former-benefex-executive-michael-tigwell-to-lead-uk-and-e-b08358611753/) The former Benefex executive takes regional responsibility as Tillo CEO Alex Preece focuses on US expansion of its gift card and rewards business. [Emma Carter](https://giftcard.news/author/emma-carter/) July 24, 2026 1 min [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ## [Yoyo Explains API Integration for Enterprise Loyalty Rollouts](https://giftcard.news/rewards-loyalty/yoyo-rewards-launches-enterprise-loyalty-programme-rollout-guidance-with-32c25c1bf6f6/) Yoyo’s enterprise rollout guidance covers point-of-sale integration, card-linked rewards, voucher validation and migration of existing member balances. [Emma Carter](https://giftcard.news/author/emma-carter/) July 15, 2026 2 min [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ## [Yoyo Links Loyalty Platform Modernization to Unified Profiles and POS Integration](https://giftcard.news/rewards-loyalty/yoyo-rewards-introduces-modern-loyalty-platform-for-real-time-recognitio-40fc97fc64d3/) Yoyo’s South African retail guidance calls for connected customer records, faster reward recognition and campaign reporting tied to lifetime value. [Emma Carter](https://giftcard.news/author/emma-carter/) July 15, 2026 2 min [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ## [Yoyo Links WhatsApp Loyalty Messages to Enrollment and Purchase Triggers](https://giftcard.news/rewards-loyalty/yoyorewards-recommends-whatsapp-reward-strategies-for-loyalty-and-retent-097e85648284/) Yoyo’s retail guidance combines QR enrollment, purchase-based messages, reorder reminders and expiring-reward notices with existing loyalty infrastructure. [Emma Carter](https://giftcard.news/author/emma-carter/) July 15, 2026 2 min [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ## [Online Rewards Connects Incentive Program Rules With Measurable Participant Actions](https://giftcard.news/rewards-loyalty/online-rewards-incentive-program-design-for-b2b-gift-card-distribution-a-e1000a0f82cb/) Online Rewards’ design guide covers reward structures, localized catalogs, workflow integration and reporting for employee, customer and channel programs. [Emma Carter](https://giftcard.news/author/emma-carter/) June 29, 2026 2 min [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ## [Elite Rewards Outlines Automated Fulfillment for Customer and Employee Incentives](https://giftcard.news/rewards-loyalty/elite-rewards-simplifies-engagement-with-reward-platforms-and-gift-card-57fc4f659d8e/) Elite Rewards describes centralized reward catalogs, digital and physical fulfillment, integrations and reporting for loyalty, recognition and gift-with-purchase campaigns. [Emma Carter](https://giftcard.news/author/emma-carter/) June 17, 2026 2 min [Fraud & Security](https://giftcard.news/fraud-security/) News ## [Diggecard reports ISO 27001 certification for gift card technology operations](https://giftcard.news/fraud-security/diggecard-achieves-iso-27001-certification-to-strengthen-security-and-tr-acdc2f88f662/) The June 2026 announcement describes an information security management system and a Trust Centre for client and supplier due diligence. [Emma Carter](https://giftcard.news/author/emma-carter/) June 16, 2026 1 min [Previous](https://giftcard.news/author/emma-carter/) 1. [1](https://giftcard.news/author/emma-carter/) 2. [2](https://giftcard.news/author/emma-carter/page/2/) 3. [3](https://giftcard.news/author/emma-carter/page/3/) 4. [4](https://giftcard.news/author/emma-carter/page/4/) 5. [17](https://giftcard.news/author/emma-carter/page/17/) [Next](https://giftcard.news/author/emma-carter/page/3/) ```json {"@context":"https://schema.org","@graph":[{"@type":"Person","@id":"https://giftcard.news/author/emma-carter/#person","name":"Emma Carter","url":"https://giftcard.news/author/emma-carter/","description":"Emma Carter covers retail, e-commerce and the gift card shopping experience for Gift Card News.","jobTitle":"Journalist — Retail & E-commerce","image":{"@type":"ImageObject","url":"https://giftcard.news/images/emma-carter-editorial-portrait.webp","contentUrl":"https://giftcard.news/images/emma-carter-editorial-portrait.webp","width":256,"height":256,"caption":"Illustrated portrait representing the Emma Carter editorial profile."}},{"@type":"ProfilePage","@id":"https://giftcard.news/author/emma-carter/page/2/#profile","url":"https://giftcard.news/author/emma-carter/page/2/","name":"Emma Carter — page 2","description":"Articles by Emma Carter, page 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