Canonical URL: https://giftcard.news/company/clay/

---
description: News mentioning Clay, with the latest coverage from Gift Card News.
title: Clay News | Gift Card News
image: https://giftcard.news/images/social/v1/publication.jpg
---

1. [Home](https://giftcard.news/)
2. Clay

# Clay

News mentioning Clay, with the latest coverage from Gift Card News.

[Payments & Technology](https://giftcard.news/payments-technology/) News 

## [Sendoso opens gifting and direct mail to external AI agents through an MCP beta](https://giftcard.news/payments-technology/sendoso-unlocks-the-power-of-personalized-gifting-and-direct-mail-to-ent-848ffa22d215/)

The June 2026 beta connects recipient research, gift selection, sending and follow-up through existing revenue tools. Approval still depends on the client setup.

[Daniel Brooks](https://giftcard.news/author/daniel-brooks/) June 24, 2026 2 min 

[Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News 

## [Sendoso reports $1 million-plus quarterly pipeline from personalised gifting](https://giftcard.news/rewards-loyalty/sendoso-reports-1-million-plus-quarterly-pipeline-from-personalised-4597661711e2/)

The November 2024 case describes an outbound workflow using Clay and UserGems, with reported response rates of 11% to 18%.

[Suzie Elis](https://giftcard.news/author/suzie-elis/) November 20, 2024 2 min

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