Canonical URL: https://giftcard.news/company/cracker-barrel/

---
description: News mentioning Cracker Barrel, with the latest coverage from Gift Card News.
title: Cracker Barrel News | Gift Card News
image: https://giftcard.news/images/social/v1/publication.jpg
---

1. [Home](https://giftcard.news/)
2. Cracker Barrel

# Cracker Barrel

News mentioning Cracker Barrel, with the latest coverage from Gift Card News.

[Research & Trends](https://giftcard.news/research-trends/) News 

## [Cracker Barrel reports USD10 million gift-card breakage in fiscal 2026](https://giftcard.news/research-trends/cracker-barrel-fiscal-2026-gift-card-breakage-deferred-balance/)

The annual filing reports lower breakage and an USD80.505 million gift-card deferred balance, while distinguishing redemption of opening liabilities from total card activity.

[Maya Bennett](https://giftcard.news/author/maya-bennett/) September 23, 2026 2 min

```json
{"@context":"https://schema.org","@graph":[{"@type":"NewsMediaOrganization","@id":"https://giftcard.news/#publisher","name":"Gift Card News","url":"https://giftcard.news/","description":"News and analysis covering gift cards, retail, loyalty, rewards and payments worldwide.","logo":{"@type":"ImageObject","url":"https://giftcard.news/icon-512.png","contentUrl":"https://giftcard.news/icon-512.png","width":512,"height":512,"@id":"https://giftcard.news/#logo"},"publishingPrinciples":"https://giftcard.news/editorial-policy/","correctionsPolicy":"https://giftcard.news/editorial-policy/"},{"@type":"WebSite","@id":"https://giftcard.news/#website","url":"https://giftcard.news/","name":"Gift Card News","description":"News and analysis covering gift cards, retail, loyalty, rewards and payments worldwide.","inLanguage":"en","publisher":{"@id":"https://giftcard.news/#publisher"},"potentialAction":{"@type":"SearchAction","target":"https://giftcard.news/search/?q={search_term_string}","query-input":"required name=search_term_string"}},{"@type":"CollectionPage","@id":"https://giftcard.news/company/cracker-barrel/#webpage","url":"https://giftcard.news/company/cracker-barrel/","name":"Cracker Barrel","description":"News mentioning Cracker Barrel, with the latest coverage from Gift Card News.","inLanguage":"en","isPartOf":{"@id":"https://giftcard.news/#website"},"breadcrumb":{"@id":"https://giftcard.news/company/cracker-barrel/#breadcrumbs"},"mainEntity":{"@id":"https://giftcard.news/company/cracker-barrel/#items"},"about":{"@type":"Organization","@id":"https://giftcard.news/company/cracker-barrel/#entity","name":"Cracker Barrel","url":"https://giftcard.news/company/cracker-barrel/"}},{"@type":"ItemList","@id":"https://giftcard.news/company/cracker-barrel/#items","numberOfItems":1,"itemListElement":[{"@type":"ListItem","position":1,"item":{"@type":"NewsArticle","@id":"https://giftcard.news/research-trends/cracker-barrel-fiscal-2026-gift-card-breakage-deferred-balance/#article","url":"https://giftcard.news/research-trends/cracker-barrel-fiscal-2026-gift-card-breakage-deferred-balance/","name":"Cracker Barrel reports USD10 million gift-card breakage in fiscal 2026","headline":"Cracker Barrel reports USD10 million gift-card breakage in fiscal 2026","datePublished":"2026-09-23T11:15:00.000Z","author":{"@type":"Person","@id":"https://giftcard.news/author/maya-bennett/#person","name":"Maya Bennett","url":"https://giftcard.news/author/maya-bennett/","description":"Maya Bennett covers customer loyalty, employee rewards and incentive programmes for Gift Card News.","jobTitle":"Journalist — Rewards & Loyalty","image":{"@type":"ImageObject","url":"https://giftcard.news/images/maya-bennett-editorial-portrait.webp","contentUrl":"https://giftcard.news/images/maya-bennett-editorial-portrait.webp","width":1254,"height":1254,"caption":"Illustrated portrait representing the Maya Bennett editorial profile.","@id":"https://giftcard.news/images/maya-bennett-editorial-portrait.webp#image","encodingFormat":"image/webp","description":"Illustrated portrait for Maya Bennett, a Gift Card News editorial pen name","creditText":"Gift Card News / AI-generated illustration"}},"image":{"@type":"ImageObject","url":"https://giftcard.news/images/cracker-barrel-reports-usd10-million-gift-card-breakage-fiscal-2026-customer-hands.webp","contentUrl":"https://giftcard.news/images/cracker-barrel-reports-usd10-million-gift-card-breakage-fiscal-2026-customer-hands.webp","width":1920,"height":1440,"caption":"Illustrative retail card photograph. It does not depict a card, merchant or provider involved in this report.","@id":"https://giftcard.news/images/cracker-barrel-reports-usd10-million-gift-card-breakage-fiscal-2026-customer-hands.webp#image","encodingFormat":"image/webp","description":"Customer hands holding a blue card at a retail payment terminal","creditText":"SpotOn / Unsplash","isBasedOn":"https://unsplash.com/photos/customers-interacting-with-a-cashier-and-a-point-of-sale-system-u1DVI-1UUV8"}}}]},{"@type":"BreadcrumbList","@id":"https://giftcard.news/company/cracker-barrel/#breadcrumbs","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://giftcard.news/"},{"@type":"ListItem","position":2,"name":"Cracker Barrel","item":"https://giftcard.news/company/cracker-barrel/"}]}]}
```