Canonical URL: https://giftcard.news/company/macy-s/

---
description: News mentioning Macy's, with the latest coverage from Gift Card News.
title: Macy's News | Gift Card News
image: https://giftcard.news/images/social/v1/publication.jpg
---

1. [Home](https://giftcard.news/)
2. Macy's

# Macy's

News mentioning Macy's, with the latest coverage from Gift Card News.

[Research & Trends](https://giftcard.news/research-trends/) Analysis 

## [What people want when they check a gift card balance](https://giftcard.news/research-trends/what-people-want-when-they-check-a-gift-card-balance/)

Why do people check gift card balances? US survey data reveal demand for simpler checks, reasons balances stay unused, and the payment rules that shape the next step.

[Oliver Reed](https://giftcard.news/author/oliver-reed/) September 16, 2026 29 min 

[Gift Cards](https://giftcard.news/gift-cards/) News 

## [InComm launches The Gift Card Shop with more than 100 brands](https://giftcard.news/gift-cards/incomm-launches-online-gift-card-marketplace-with-more-than-100-brands-a7b892e948df/)

The April 2021 gift card marketplace launch combined online purchasing, email delivery, personal messages and supported mobile-wallet redemption.

[Suzie Elis](https://giftcard.news/author/suzie-elis/) April 29, 2021 1 min 

[Gift Cards](https://giftcard.news/gift-cards/) News 

## [Buyatab to discuss global gift card program expansion at RGCA Forum 2018](https://giftcard.news/gift-cards/buyatab-to-present-on-global-expansion-of-gift-card-programs-at-retail-g-5ea0d59da3de/)

Matias Marquez was scheduled to join Disney and GCVA representatives on an October 3 panel in Nashville.

[Daniel Brooks](https://giftcard.news/author/daniel-brooks/) September 27, 2018 1 min

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