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---
description: The July 2026 distributor update affects new Amazon.com and Amazon.ca business reward orders and requires changes to sub-$5 fulfillment workflows.
title: Giftbit reports Amazon corporate gift card minimum increase to US$5 and CA$5
image: https://giftcard.news/images/social/v1/giftbit-reports-amazon-corporate-gift-card-minimum-increase-us-5-ca-0c43bc32772600939aa1f606eaf3c95b.jpg
---

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# Giftbit reports Amazon corporate gift card minimum increase to US$5 and CA$5

The July 2026 distributor update affects new Amazon.com and Amazon.ca business reward orders and requires changes to sub-$5 fulfillment workflows.

By [Maya Bennett](https://giftcard.news/author/maya-bennett/) July 13, 2026 2 min read 

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 Photo: Source: giftbit.com 

[Giftbit](https://giftcard.news/company/giftbit/) reported that newly ordered [Amazon.com](https://giftcard.news/company/amazon/) gift cards would require a minimum value of US$5 and [Amazon.ca](https://giftcard.news/company/amazon-ca/) cards a minimum of CA$5 from July 15, 2026\. Its July 13 notice concerned digital cards obtained through Amazon's corporate incentives program and distributed through business reward platforms and APIs.

According to Giftbit, the change applied across Amazon's distributor network, rather than only to Giftbit. Orders placed before July 15 were unaffected. The company said it had contacted customers whose reward programs were affected.

The notice also listed revised minimums for European marketplaces, including €5 in euro-denominated markets, £5 in the United Kingdom, 20 PLN in Poland and 50 SEK in Sweden. Amazon gift cards remain marketplace-specific products; the US and Canadian minimums are expressed in their respective currencies.

Giftbit advised operators to review recurring campaigns, automated sends, recipient-choice catalogues and API integrations capable of issuing smaller Amazon rewards. Its suggested alternatives included accumulating several smaller earnings before issuing a card, changing the reward value or choosing a different available brand.

For US programs, the company listed [Visa](https://giftcard.news/company/visa/) incentive prepaid cards and [DICK'S Sporting Goods](https://giftcard.news/company/dick-s-sporting-goods/) cards among options available from one cent at the time. Its examples at the $1 level included [Benihana](https://giftcard.news/company/benihana/), [Kroger](https://giftcard.news/company/kroger/), [Target](https://giftcard.news/company/target/) and a virtual prepaid [Mastercard](https://giftcard.news/company/mastercard/); [Apple](https://giftcard.news/company/apple/), [Dunkin'](https://giftcard.news/company/dunkin/) and [Dutch Bros Coffee](https://giftcard.news/company/dutch-bros-coffee/) appeared at $2\. These were Giftbit catalogue examples in the July 2026 notice and depended on product, location and currency.

The update illustrates a fulfillment dependency for businesses distributing branded rewards: the brand's denomination rules can change independently of the platform or API used to place an order. Giftbit recommended updating campaign descriptions and recipient communications alongside ordering logic.

## Sources and documents

ExpandCollapse 
* [Amazon Gift Card Minimum Denomination Is Changing to $5](https://www.giftbit.com/blog/amazon-gift-card-minimum-denomination?utm%5Fsource=giftcard.news) — giftbit.com

## In this article

### Companies

* [Amazon](https://giftcard.news/company/amazon/)
* [Amazon.ca](https://giftcard.news/company/amazon-ca/)
* [Amazon.com](https://giftcard.news/company/amazon-com/)
* [Apple](https://giftcard.news/company/apple/)
* [Benihana](https://giftcard.news/company/benihana/)
* [DICK'S Sporting Goods](https://giftcard.news/company/dick-s-sporting-goods/)
* [Dunkin](https://giftcard.news/company/dunkin/)
* [Dutch Bros Coffee](https://giftcard.news/company/dutch-bros-coffee/)
* [Giftbit](https://giftcard.news/company/giftbit/)
* [Kroger](https://giftcard.news/company/kroger/)
* [Mastercard](https://giftcard.news/company/mastercard/)
* [Target](https://giftcard.news/company/target/)
* [Visa](https://giftcard.news/company/visa/)

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![Portrait of Maya Bennett](https://giftcard.news/images/variants/v1/maya-bennett-editorial-portrait-w320.webp) 

About the author

## [Maya Bennett](https://giftcard.news/author/maya-bennett/)

Journalist — Rewards & Loyalty

Maya Bennett covers customer loyalty, employee rewards and incentive programmes for Gift Card News.

From reading to building

## Your next move in gift cards.

Tell us what you’re building. We’ll help you explore suitable providers.

[Find a provider ](https://giftcard.news/find-a-provider/) 

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