Canonical URL: https://giftcard.news/gift-cards/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-prog-4f6acfcf7e69/ --- description: Renaa adopted Diggecard in 2019 for gift card sales, payment, redemption and reporting, adding personal messages and scheduled delivery to the gifting experience. title: Diggecard case study details Renaa's personalised digital gift card programme image: https://giftcard.news/images/social/v1/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-programme-2425cbdeb6aae0f4d283e6d04e7ee870.jpg --- 1. [Home](https://giftcard.news/) 2. [Gift Cards](https://giftcard.news/gift-cards/) # Diggecard case study details Renaa's personalised digital gift card programme Renaa adopted Diggecard in 2019 for gift card sales, payment, redemption and reporting, adding personal messages and scheduled delivery to the gifting experience. By [Emma Carter](https://giftcard.news/author/emma-carter/) November 4, 2021 1 min read Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Fgift-cards%2Fdiggecard-case-study-details-renaa-s-personalised-digital-gift-card-prog-4f6acfcf7e69%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Diggecard%20case%20study%20details%20Renaa's%20personalised%20digital%20gift%20card%20programme "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Fgift-cards%2Fdiggecard-case-study-details-renaa-s-personalised-digital-gift-card-prog-4f6acfcf7e69%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial "LinkedIn") [ ](https://wa.me/?text=Diggecard%20case%20study%20details%20Renaa's%20personalised%20digital%20gift%20card%20programme%20https%3A%2F%2Fgiftcard.news%2Fgift-cards%2Fdiggecard-case-study-details-renaa-s-personalised-digital-gift-card-prog-4f6acfcf7e69%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial "WhatsApp") ![Diggecard case study details Renaa's personalised digital gift card programme](https://giftcard.news/images/variants/v1/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-programme-w1093.webp) Photo: Source: diggecard.com Norwegian restaurant [Renaa](https://giftcard.news/company/renaa/) introduced [Diggecard](https://giftcard.news/company/diggecard/)'s gift card solution in 2019, according to a case study published by the provider in November 2021\. The restaurant, described in the study as holding two Michelin stars at that time, wanted customers to be able to give its dining experience as a gift. Diggecard said the solution was installed on Renaa's website within one or two hours. It brought gift card design, sales, payment, redemption and reporting into the restaurant's programme, allowing the team to manage the product and follow its performance. Customers buying a digital card could add a personalised video or image for the recipient. Scheduled delivery allowed them to choose the date and time the gift would arrive, supporting purchases made in advance of an occasion. The case study also describes a physical presentation option offered before Christmas 2020: customers could have the gift card wrapped and signed by the chef. That campaign used the gift card as part of the restaurant's customer experience and marketing activity. Renaa sought another revenue stream, a route to new diners and a way to meet existing customers' gifting requests. The study describes the implementation and these uses without providing a quantified sales result for the restaurant's programme. ## Sources and documents ExpandCollapse * [Renaa \*\* Michelin restaurant](https://diggecard.com/renaa-michelin-restaurant/?utm%5Fsource=giftcard.news) — diggecard.com ## In this article ### Companies * [Diggecard](https://giftcard.news/company/diggecard/) * [Renaa](https://giftcard.news/company/renaa/) Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Fgift-cards%2Fdiggecard-case-study-details-renaa-s-personalised-digital-gift-card-prog-4f6acfcf7e69%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Diggecard%20case%20study%20details%20Renaa's%20personalised%20digital%20gift%20card%20programme "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Fgift-cards%2Fdiggecard-case-study-details-renaa-s-personalised-digital-gift-card-prog-4f6acfcf7e69%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial "LinkedIn") [ ](https://wa.me/?text=Diggecard%20case%20study%20details%20Renaa's%20personalised%20digital%20gift%20card%20programme%20https%3A%2F%2Fgiftcard.news%2Fgift-cards%2Fdiggecard-case-study-details-renaa-s-personalised-digital-gift-card-prog-4f6acfcf7e69%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial "WhatsApp") ![Portrait of Emma Carter](https://giftcard.news/images/variants/v1/emma-carter-editorial-portrait-w320.webp) About the author ## [Emma Carter](https://giftcard.news/author/emma-carter/) Journalist — Retail & E-commerce Emma Carter covers retail, e-commerce and the gift card shopping experience for Gift Card News. From reading to building ## Your next move in gift cards. Tell us what you’re building. We’ll help you explore suitable providers. [Find a provider ](https://giftcard.news/find-a-provider/) ## Related articles [Gift Cards](https://giftcard.news/gift-cards/) News ### [FareHarbor connects Factor4 gift cards to its online booking checkout](https://giftcard.news/gift-cards/fareharbor-factor4-gift-cards-online-booking-checkout/) [Suzie Elis](https://giftcard.news/author/suzie-elis/) September 17, 2026 2 min [Gift Cards](https://giftcard.news/gift-cards/) News ### [Tillo Powers Military Connect’s Discounted Digital Gift Card Programme](https://giftcard.news/gift-cards/tillo-military-connect-discounted-digital-gift-cards/) [Suzie Elis](https://giftcard.news/author/suzie-elis/) September 15, 2026 2 min [Gift Cards](https://giftcard.news/gift-cards/) News ### [Kohl’s expands Babies R Us shops and adds lower-priced baby gifts](https://giftcard.news/gift-cards/kohl-s-expands-babies-r-us-shops-and-adds-lower-priced-baby-gifts-8327d70bb56c/) [Emma Carter](https://giftcard.news/author/emma-carter/) September 14, 2026 2 min ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://giftcard.news/#publisher","name":"Gift Card News","url":"https://giftcard.news/","logo":{"@type":"ImageObject","url":"https://giftcard.news/brand/giftcard-news-logo.svg"}},{"@type":"Person","@id":"https://giftcard.news/author/emma-carter/#person","name":"Emma Carter","url":"https://giftcard.news/author/emma-carter/","description":"Emma Carter covers retail, e-commerce and the gift card shopping experience for Gift Card News.","jobTitle":"Journalist — Retail & E-commerce","image":{"@type":"ImageObject","url":"https://giftcard.news/images/emma-carter-editorial-portrait.webp","contentUrl":"https://giftcard.news/images/emma-carter-editorial-portrait.webp","width":256,"height":256,"caption":"Illustrated portrait representing the Emma Carter editorial profile."}},{"@type":"ImageObject","url":"https://giftcard.news/images/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-programme.webp","contentUrl":"https://giftcard.news/images/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-programme.webp","width":1093,"height":164,"@id":"https://giftcard.news/images/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-programme.webp#image"},{"@type":"NewsArticle","@id":"https://giftcard.news/gift-cards/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-prog-4f6acfcf7e69/#article","url":"https://giftcard.news/gift-cards/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-prog-4f6acfcf7e69/","headline":"Diggecard case study details Renaa's personalised digital gift card programme","description":"Renaa adopted Diggecard in 2019 for gift card sales, payment, redemption and reporting, adding personal messages and scheduled delivery to the gifting experience.","datePublished":"2021-11-04T13:11:43.000Z","dateModified":"2021-11-04T13:11:43.000Z","inLanguage":"en","mainEntityOfPage":{"@id":"https://giftcard.news/gift-cards/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-prog-4f6acfcf7e69/#webpage"},"isPartOf":{"@id":"https://giftcard.news/#website"},"isAccessibleForFree":false,"hasPart":{"@type":"WebPageElement","isAccessibleForFree":false,"cssSelector":".reader-restricted"},"image":[{"@type":"ImageObject","url":"https://giftcard.news/images/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-programme.webp","contentUrl":"https://giftcard.news/images/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-programme.webp","width":1093,"height":164,"@id":"https://giftcard.news/images/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-programme.webp#image"}],"articleSection":"Gift Cards","keywords":["Diggecard","Renaa"],"mentions":[{"@type":"Organization","@id":"https://giftcard.news/company/diggecard/#entity","name":"Diggecard","url":"https://giftcard.news/company/diggecard/"},{"@type":"Organization","@id":"https://giftcard.news/company/renaa/#entity","name":"Renaa","url":"https://giftcard.news/company/renaa/"}],"wordCount":203,"citation":["https://diggecard.com/renaa-michelin-restaurant/"],"author":[{"@id":"https://giftcard.news/author/emma-carter/#person"}],"publisher":{"@id":"https://giftcard.news/#publisher"}},{"@type":"WebPage","@id":"https://giftcard.news/gift-cards/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-prog-4f6acfcf7e69/#webpage","url":"https://giftcard.news/gift-cards/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-prog-4f6acfcf7e69/","name":"Diggecard case study details Renaa's personalised digital gift card programme","description":"Renaa adopted Diggecard in 2019 for gift card sales, payment, redemption and reporting, adding personal messages and scheduled delivery to the gifting experience.","inLanguage":"en","isPartOf":{"@id":"https://giftcard.news/#website"},"mainEntity":{"@id":"https://giftcard.news/gift-cards/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-prog-4f6acfcf7e69/#article"},"breadcrumb":{"@id":"https://giftcard.news/gift-cards/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-prog-4f6acfcf7e69/#breadcrumbs"},"primaryImageOfPage":{"@id":"https://giftcard.news/images/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-programme.webp#image"}},{"@type":"BreadcrumbList","@id":"https://giftcard.news/gift-cards/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-prog-4f6acfcf7e69/#breadcrumbs","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://giftcard.news/"},{"@type":"ListItem","position":2,"name":"Gift Cards","item":"https://giftcard.news/gift-cards/"},{"@type":"ListItem","position":3,"name":"Diggecard case study details Renaa's personalised digital gift card programme","item":"https://giftcard.news/gift-cards/diggecard-case-study-details-renaa-s-personalised-digital-gift-card-prog-4f6acfcf7e69/"}]}]} ```