Canonical URL: https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/ --- description: The Swedish regional authority is seeking local and digital gift cards for employees and blood donors across nine procurement lots. title: Region Värmland seeks gift-card suppliers in SEK24 million procurement image: https://giftcard.news/images/social/v1/region-varmland-seeks-gift-card-suppliers-sek24-million-procurement-f212588f6b3844934f407a95c28b6cfc.jpg --- 1. [Home](https://giftcard.news/) 2. [Gift Cards](https://giftcard.news/gift-cards/) # Region Värmland seeks gift-card suppliers in SEK24 million procurement The Swedish regional authority is seeking local and digital gift cards for employees and blood donors across nine procurement lots. By [Suzie Elis](https://giftcard.news/author/suzie-elis/) September 11, 2026 3 min read [ Google News ](https://google.com/preferences/source?q=giftcard.news&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Fgift-cards%2Fregion-varmland-gift-card-suppliers-sek24-million-procurement%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Region+V%C3%A4rmland+seeks+gift-card+suppliers+in+SEK24+million+procurement&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Fgift-cards%2Fregion-varmland-gift-card-suppliers-sek24-million-procurement%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "LinkedIn") [ ](https://wa.me/?text=Region+V%C3%A4rmland+seeks+gift-card+suppliers+in+SEK24+million+procurement+https%3A%2F%2Fgiftcard.news%2Fgift-cards%2Fregion-varmland-gift-card-suppliers-sek24-million-procurement%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "WhatsApp") ![Illustrative gift-card transaction beside a restaurant payment terminal](https://giftcard.news/images/variants/v1/region-varmland-seeks-gift-card-suppliers-sek24-million-procurement-illustrative-transaction-beside-w1280.webp) Illustrative gift-card transaction. The image does not depict the authority or cards in this procurement. Photo: SpotOn / Unsplash. Photo: SpotOn / Unsplash [Region Värmland](https://giftcard.news/organization/region-varmland/) is seeking suppliers of local and digital gift cards for employee gifts and blood-donor gifts in a procurement whose revised estimated value is SEK 24 million excluding VAT. The regional authority’s tender covers nine lots and complements its separate procurements of selectable staff gifts and blood-donor gifts. [\[S01\]](https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article-source-1) [\[S03\]](https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article-source-3) ## A higher estimate leaves the service requirements and actual demand distinct The original notice, issued on 11 September and published by TED on 14 September 2026, estimated the procurement at SEK 8 million excluding VAT. Version 02, issued on 21 September and published on 22 September, explicitly changed that estimate to SEK 24 million. The amendment states the new value but does not explain the increase or establish an equivalent change in expected card volumes. [\[S02\]](https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article-source-2) [\[S03\]](https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article-source-3) The data behind the story ### Värmland’s gift-card estimate was revised from SEK 8 million to SEK 24 million Estimated total procurement value excluding VAT, in successive versions of the same tender. Estimated procurement value SEK million Tap or hover for details. All values are also available in the data table. Sources Region Värmland original TED notice 630426-2026; Region Värmland amended TED notice 651985-2026 The revised estimate replaces the earlier figure. These are procurement estimates, not awarded contract amounts, orders, card loads or realized sales. The amendment does not explain the reason for the higher amount. Show data tableHide data table Scroll left or right to see all columns __Värmland’s gift-card estimate was revised from SEK 8 million to SEK 24 million (SEK million)__ | Category | Estimated procurement value | | ---------------------------------------- | --------------------------- | | Original notice issued 11 September 2026 | 8 SEK million | | Revised notice issued 21 September 2026 | 24 SEK million | The eight local-card lots cover Karlstad, Arvika, Kristinehamn, Säffle, Sunne, Hagfors, Torsby and Filipstad. A separate digital-card lot requires a web shop offering a broad choice of participating purchase locations. The authority describes approximately 8,500 employees, but that workforce count is neither a guaranteed recipient count nor a basis for dividing the procurement estimate into a per-person entitlement. [\[S03\]](https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article-source-3) The notices describe an initial two-year framework with two possible 12-month extensions. Their outer delivery dates run from 1 December 2026 to 30 November 2030\. The tender deadline was 13 October 2026; the records reviewed here are procurement notices and do not establish a supplier award or committed orders. [\[S02\]](https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article-source-2) [\[S03\]](https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article-source-3) In a buyer answer dated 22 September, retained from the original source, Region Värmland rejected a proposal to activate and invoice local blood-donor cards when the physical cards were dispatched. It said the number of cards selected, their value and the time of selection at a [GeBlod](https://giftcard.news/organization/geblod/) reception could not be predicted. The requirement remained to provide inactive cards at the relevant reception and describe the activation procedure. That operational uncertainty matters when interpreting the headline estimate: available cards and forecast purchasing capacity are distinct from cards actually chosen and loaded. [\[S04\]](https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article-source-4) The notices also specify environmental requirements for card materials and direct bidders to the administrative requirements and other procurement documents. The public [e-Avrop](https://giftcard.news/company/e-avrop/) links returned “No access” during the 19 October review, so the retained September clarification is not presented as a newly checked later amendment. The two TED versions independently support the value revision and the published lot structure. [\[S02\]](https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article-source-2) [\[S03\]](https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article-source-3) [\[S04\]](https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article-source-4) ## In this article ### Companies * [e-Avrop](https://giftcard.news/company/e-avrop/) ### Organizations * [GeBlod](https://giftcard.news/organization/geblod/) * [Region Värmland](https://giftcard.news/organization/region-varmland/) ### Sources and documents * [\[S01\] Original primary announcement or official notice](https://www.e-avrop.com/liv/e-Upphandling/NoticeLink.aspx?id=100897&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) — Region Värmland * [\[S02\] Original procurement notice, version 01](https://ted.europa.eu/en/notice/630426-2026/xml?utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) — Region Värmland / TED * [\[S03\] Amended procurement notice, version 02](https://ted.europa.eu/en/notice/651985-2026/xml?utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) — Region Värmland / TED * [\[S04\] Buyer questions and answers, answer dated 22 September 2026](https://www.e-avrop.com/liv/e-Upphandling/leverantor/annons/procurement.aspx?id=73773&ownerid=1781&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) — Region Värmland / e-Avrop Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Fgift-cards%2Fregion-varmland-gift-card-suppliers-sek24-million-procurement%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Region+V%C3%A4rmland+seeks+gift-card+suppliers+in+SEK24+million+procurement&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Fgift-cards%2Fregion-varmland-gift-card-suppliers-sek24-million-procurement%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "LinkedIn") [ ](https://wa.me/?text=Region+V%C3%A4rmland+seeks+gift-card+suppliers+in+SEK24+million+procurement+https%3A%2F%2Fgiftcard.news%2Fgift-cards%2Fregion-varmland-gift-card-suppliers-sek24-million-procurement%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "WhatsApp") ![Portrait of Suzie Elis](https://giftcard.news/images/variants/v1/suzie-elis-editorial-portrait-w320.webp) About the author ## [Suzie Elis](https://giftcard.news/author/suzie-elis/) Journalist — Gift Cards & Digital Gifting Suzie Elis covers gift card products, digital gifting and distribution for Gift Card News. From reading to building ## Your next move in gift cards. Tell us what you’re building. We’ll help you explore suitable providers. [Find a provider ](https://giftcard.news/find-a-provider/) ## Related articles [Gift Cards](https://giftcard.news/gift-cards/) News ### [La Quinta opens a second local gift-card round with a 50% match](https://giftcard.news/gift-cards/la-quinta-second-local-gift-card-match-holiday-2026/) [Emma Carter](https://giftcard.news/author/emma-carter/) November 1, 2026 2 min [Gift Cards](https://giftcard.news/gift-cards/) News ### [Plano plans a second holiday gift-card bonus round](https://giftcard.news/gift-cards/plano-downtown-holiday-gift-card-bonus-2026/) [Emma Carter](https://giftcard.news/author/emma-carter/) October 29, 2026 2 min [Gift Cards](https://giftcard.news/gift-cards/) News ### [Lakewood launches community gift card with a 50% city bonus](https://giftcard.news/gift-cards/lakewood-community-gift-card-city-bonus-launch/) [Emma Carter](https://giftcard.news/author/emma-carter/) October 28, 2026 2 min ```json {"@context":"https://schema.org","@graph":[{"@type":"NewsMediaOrganization","@id":"https://giftcard.news/#publisher","name":"Gift Card News","url":"https://giftcard.news/","description":"News and analysis covering gift cards, retail, loyalty, rewards and payments worldwide.","logo":{"@type":"ImageObject","url":"https://giftcard.news/icon-512.png","contentUrl":"https://giftcard.news/icon-512.png","width":512,"height":512,"@id":"https://giftcard.news/#logo"},"publishingPrinciples":"https://giftcard.news/editorial-policy/","correctionsPolicy":"https://giftcard.news/editorial-policy/"},{"@type":"WebSite","@id":"https://giftcard.news/#website","url":"https://giftcard.news/","name":"Gift Card News","description":"News and analysis covering gift cards, retail, loyalty, rewards and payments worldwide.","inLanguage":"en","publisher":{"@id":"https://giftcard.news/#publisher"},"potentialAction":{"@type":"SearchAction","target":"https://giftcard.news/search/?q={search_term_string}","query-input":"required name=search_term_string"}},{"@type":"Person","@id":"https://giftcard.news/author/suzie-elis/#person","name":"Suzie Elis","url":"https://giftcard.news/author/suzie-elis/","description":"Suzie Elis covers gift card products, digital gifting and distribution for Gift Card News.","jobTitle":"Journalist — Gift Cards & Digital Gifting","image":{"@type":"ImageObject","url":"https://giftcard.news/images/suzie-elis-editorial-portrait.webp","contentUrl":"https://giftcard.news/images/suzie-elis-editorial-portrait.webp","width":1254,"height":1254,"caption":"Illustrated portrait representing the Suzie Elis editorial profile.","@id":"https://giftcard.news/images/suzie-elis-editorial-portrait.webp#image","encodingFormat":"image/webp","description":"Illustrated portrait for Suzie Elis, a Gift Card News editorial pen name","creditText":"Gift Card News / AI-generated illustration"}},{"@type":"ImageObject","url":"https://giftcard.news/images/region-varmland-seeks-gift-card-suppliers-sek24-million-procurement-illustrative-transaction-beside.webp","contentUrl":"https://giftcard.news/images/region-varmland-seeks-gift-card-suppliers-sek24-million-procurement-illustrative-transaction-beside.webp","width":1920,"height":1440,"caption":"Illustrative gift-card transaction. The image does not depict the authority or cards in this procurement. Photo: SpotOn / Unsplash.","@id":"https://giftcard.news/images/region-varmland-seeks-gift-card-suppliers-sek24-million-procurement-illustrative-transaction-beside.webp#image","encodingFormat":"image/webp","description":"Illustrative gift-card transaction beside a restaurant payment terminal","creditText":"SpotOn / Unsplash","isBasedOn":"https://unsplash.com/photos/customers-interacting-with-a-cashier-and-a-point-of-sale-system-u1DVI-1UUV8"},{"@type":"Dataset","@id":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#dataset","url":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/","name":"Region Värmland seeks gift-card suppliers in SEK24 million procurement: figure data","description":"Tabular data for the figures accompanying \"Region Värmland seeks gift-card suppliers in SEK24 million procurement\". Sources, units and limitations are documented with each figure.","inLanguage":"en","isPartOf":{"@id":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article"},"isAccessibleForFree":false,"hasPart":[{"@id":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article-figure-1-dataset"}],"distribution":{"@type":"DataDownload","contentUrl":"https://giftcard.news/download.csv?article=%2Fgift-cards%2Fregion-varmland-gift-card-suppliers-sek24-million-procurement%2F","encodingFormat":"text/csv","isAccessibleForFree":false}},{"@type":"Dataset","@id":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article-figure-1-dataset","url":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article-figure-1","name":"Värmland’s gift-card estimate was revised from SEK 8 million to SEK 24 million","description":"Tabular values displayed in the figure \"Värmland’s gift-card estimate was revised from SEK 8 million to SEK 24 million\" and its accompanying data table.\n\nEstimated total procurement value excluding VAT, in successive versions of the same tender.\n\nThe revised estimate replaces the earlier figure. These are procurement estimates, not awarded contract amounts, orders, card loads or realized sales. The amendment does not explain the reason for the higher amount.","inLanguage":"en","isPartOf":{"@id":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#dataset"},"isAccessibleForFree":true,"variableMeasured":[{"@type":"PropertyValue","name":"Estimated procurement value","unitText":"SEK million"}],"isBasedOn":[{"@type":"CreativeWork","name":"Region Värmland original TED notice 630426-2026","url":"https://ted.europa.eu/en/notice/630426-2026/xml"},{"@type":"CreativeWork","name":"Region Värmland amended TED notice 651985-2026","url":"https://ted.europa.eu/en/notice/651985-2026/xml"}]},{"@type":"NewsArticle","@id":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article","url":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/","headline":"Region Värmland seeks gift-card suppliers in SEK24 million procurement","description":"The Swedish regional authority is seeking local and digital gift cards for employees and blood donors across nine procurement lots.","datePublished":"2026-09-11T00:00:00.000Z","dateModified":"2026-10-19T17:42:06.469Z","inLanguage":"en","mainEntityOfPage":{"@id":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#webpage"},"isPartOf":{"@id":"https://giftcard.news/#website"},"isAccessibleForFree":false,"hasPart":[{"@type":"WebPageElement","isAccessibleForFree":false,"cssSelector":".reader-restricted"},{"@id":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#dataset"}],"image":[{"@type":"ImageObject","url":"https://giftcard.news/images/region-varmland-seeks-gift-card-suppliers-sek24-million-procurement-illustrative-transaction-beside.webp","contentUrl":"https://giftcard.news/images/region-varmland-seeks-gift-card-suppliers-sek24-million-procurement-illustrative-transaction-beside.webp","width":1920,"height":1440,"caption":"Illustrative gift-card transaction. The image does not depict the authority or cards in this procurement. Photo: SpotOn / Unsplash.","@id":"https://giftcard.news/images/region-varmland-seeks-gift-card-suppliers-sek24-million-procurement-illustrative-transaction-beside.webp#image","encodingFormat":"image/webp","description":"Illustrative gift-card transaction beside a restaurant payment terminal","creditText":"SpotOn / Unsplash","isBasedOn":"https://unsplash.com/photos/customers-interacting-with-a-cashier-and-a-point-of-sale-system-u1DVI-1UUV8"}],"articleSection":"Gift Cards","keywords":["GeBlod","Region Värmland","e-Avrop"],"mentions":[{"@type":"Organization","@id":"https://giftcard.news/organization/geblod/#entity","name":"GeBlod","url":"https://giftcard.news/organization/geblod/"},{"@type":"Organization","@id":"https://giftcard.news/organization/region-varmland/#entity","name":"Region Värmland","url":"https://giftcard.news/organization/region-varmland/"},{"@type":"Organization","@id":"https://giftcard.news/company/e-avrop/#entity","name":"e-Avrop","url":"https://giftcard.news/company/e-avrop/"}],"wordCount":484,"citation":[{"@type":"CreativeWork","name":"[S01] Original primary announcement or official notice","url":"https://www.e-avrop.com/liv/e-Upphandling/NoticeLink.aspx?id=100897","publisher":{"@type":"Organization","name":"Region Värmland"}},{"@type":"CreativeWork","name":"[S02] Original procurement notice, version 01","url":"https://ted.europa.eu/en/notice/630426-2026/xml","publisher":{"@type":"Organization","name":"Region Värmland / TED"}},{"@type":"CreativeWork","name":"[S03] Amended procurement notice, version 02","url":"https://ted.europa.eu/en/notice/651985-2026/xml","publisher":{"@type":"Organization","name":"Region Värmland / TED"}},{"@type":"CreativeWork","name":"[S04] Buyer questions and answers, answer dated 22 September 2026","url":"https://www.e-avrop.com/liv/e-Upphandling/leverantor/annons/procurement.aspx?id=73773&ownerid=1781","publisher":{"@type":"Organization","name":"Region Värmland / e-Avrop"}}],"author":[{"@id":"https://giftcard.news/author/suzie-elis/#person"}],"publisher":{"@id":"https://giftcard.news/#publisher"}},{"@type":"WebPage","@id":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#webpage","url":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/","name":"Region Värmland seeks gift-card suppliers in SEK24 million procurement","description":"The Swedish regional authority is seeking local and digital gift cards for employees and blood donors across nine procurement lots.","datePublished":"2026-09-11T00:00:00.000Z","dateModified":"2026-10-19T17:42:06.469Z","inLanguage":"en","isPartOf":{"@id":"https://giftcard.news/#website"},"mainEntity":{"@id":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#article"},"breadcrumb":{"@id":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#breadcrumbs"},"primaryImageOfPage":{"@id":"https://giftcard.news/images/region-varmland-seeks-gift-card-suppliers-sek24-million-procurement-illustrative-transaction-beside.webp#image"}},{"@type":"BreadcrumbList","@id":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/#breadcrumbs","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://giftcard.news/"},{"@type":"ListItem","position":2,"name":"Gift Cards","item":"https://giftcard.news/gift-cards/"},{"@type":"ListItem","position":3,"name":"Region Värmland seeks gift-card suppliers in SEK24 million procurement","item":"https://giftcard.news/gift-cards/region-varmland-gift-card-suppliers-sek24-million-procurement/"}]}]} ```