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---
description: The September 2017 appointment assigned Corso responsibility for commercial growth across retail brands, corporate clients and partnerships.
title: GiftCardGranny appoints Richard Corso as chief revenue officer
image: https://giftcard.news/images/social/v1/giftcardgranny-appoints-richard-corso-chief-revenue-officer-73cd9026a087826c12e5fa40f98de86e.jpg
---

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# GiftCardGranny appoints Richard Corso as chief revenue officer

The September 2017 appointment assigned Corso responsibility for commercial growth across retail brands, corporate clients and partnerships.

By [Suzie Elis](https://giftcard.news/author/suzie-elis/) September 21, 2017 2 min read 

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 Official GiftCardGranny brand artwork, used illustratively for this historical announcement. Photo: GiftCardGranny 

[GiftCardGranny](https://giftcard.news/company/giftcardgranny/) appointed [Richard Corso](https://giftcard.news/person/richard-corso/) as chief revenue officer on September 21, 2017, with a remit covering commercial growth and relationships across the gift-card marketplace. The release identified retail brands, corporate clients and new and existing partners as areas of focus. [\[S01\]](#article-source-1)

## A commercial role spanning several customers

The company highlighted Corso’s three decades of professional experience, including consulting and operating roles. [Jason Wolfe](https://giftcard.news/person/jason-wolfe/) presented the appointment as part of the business’s next stage of growth. The release did not disclose compensation or specific revenue targets. [\[S01\]](#article-source-1)

A marketplace’s commercial relationships are not all the same. A retail brand may want distribution, a corporate customer may want a dependable purchasing route, and a consumer may be looking for value or choice. Growth depends on making those interests work together without treating every participant as an identical customer.

## What the appointment establishes

The confirmed news is the executive hire and the scope described at the time. The announcement’s references to Corso’s earlier responsibilities belong to his career history. They are not statements of GiftCardGranny’s revenue, assets or financial performance.

For the industry, a senior commercial appointment can indicate where a company intends to concentrate attention. It does not itself demonstrate that the strategy has succeeded. The subsequent evidence would be new relationships, customer activity and measurable business results.

This is a historical report of the September 2017 appointment. It does not identify Corso as a current officer of the company.

## Sources and documents

ExpandCollapse 
* [\[S01\] Original source](https://www.giftcardgranny.com/press/releases/richard-corso/?utm%5Fsource=giftcard.news) — www.giftcardgranny.com

## In this article

### Companies

* [GiftCardGranny](https://giftcard.news/company/giftcardgranny/)

### People

* [Jason Wolfe](https://giftcard.news/person/jason-wolfe/)
* [Richard Corso](https://giftcard.news/person/richard-corso/)

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![Portrait of Suzie Elis](https://giftcard.news/images/variants/v1/suzie-elis-editorial-portrait-w320.webp) 

About the author

## [Suzie Elis](https://giftcard.news/author/suzie-elis/)

Journalist — Gift Cards & Digital Gifting

Suzie Elis covers gift card products, digital gifting and distribution for Gift Card News.

From reading to building

## Your next move in gift cards.

Tell us what you’re building. We’ll help you explore suitable providers.

[Find a provider ](https://giftcard.news/find-a-provider/) 

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