Canonical URL: https://giftcard.news/industry-deals/stored-value-solutions-acquires-buyatab-online-inc-2d374903ca83/ --- description: The February 2019 acquisition combines SVS gift card processing with Buyatab's merchant ecommerce and incentive-channel distribution services. title: Stored Value Solutions acquires Buyatab for digital gift card commerce and distribution image: https://giftcard.news/images/social/v1/stored-value-solutions-acquires-buyatab-digital-gift-card-commerce-distribution-a40b8b900a6cbd2ffe36ee25cee41fb5.jpg --- 1. [Home](https://giftcard.news/) 2. [Industry Deals](https://giftcard.news/industry-deals/) # Stored Value Solutions acquires Buyatab for digital gift card commerce and distribution The February 2019 acquisition combines SVS gift card processing with Buyatab's merchant ecommerce and incentive-channel distribution services. By [Suzie Elis](https://giftcard.news/author/suzie-elis/) February 19, 2019 2 min read Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Findustry-deals%2Fstored-value-solutions-acquires-buyatab-online-inc-2d374903ca83%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Stored%20Value%20Solutions%20acquires%20Buyatab%20for%20digital%20gift%20card%20commerce%20and%20distribution "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Findustry-deals%2Fstored-value-solutions-acquires-buyatab-online-inc-2d374903ca83%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial "LinkedIn") [ ](https://wa.me/?text=Stored%20Value%20Solutions%20acquires%20Buyatab%20for%20digital%20gift%20card%20commerce%20and%20distribution%20https%3A%2F%2Fgiftcard.news%2Findustry-deals%2Fstored-value-solutions-acquires-buyatab-online-inc-2d374903ca83%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial "WhatsApp") ![Buyatab](https://giftcard.news/images/variants/v1/stored-value-solutions-acquires-buyatab-digital-gift-card-commerce-distribution-w1200.webp) Photo: Source: web.buyatab.com [Stored Value Solutions](https://giftcard.news/company/stored-value-solutions/) completed its acquisition of [Buyatab](https://giftcard.news/company/buyatab/), the Vancouver-based online gift card technology company, in an announcement dated February 19, 2019\. The transaction brought merchant gift card ecommerce and digital distribution services into the SVS prepaid business. Buyatab enabled retailers to sell gift cards online to consumers and business buyers. It also distributed merchant cards into incentive and loyalty programs, providing additional purchasing channels beyond a retailer's own website. SVS president [Mark Schatz](https://giftcard.news/person/mark-schatz/) said digital gift card sales had more than doubled over the preceding three years and linked the acquisition to retailers' online gifting needs. That growth statement was attributed to Schatz in the 2019 announcement. Buyatab president [Matias Marquez](https://giftcard.news/person/matias-marquez/) described opportunities to combine its commerce and delivery capabilities with SVS processing and data resources. Buyatab's service supported purchases through merchant websites and delivery to recipients by email or text message. At the time, SVS reported managing more than 700 million card products and processing over 1.5 billion transactions annually. It was headquartered in Louisville, Kentucky and owned by [FLEETCOR Technologies](https://giftcard.news/company/fleetcor-technologies/). Those company figures and ownership details describe the February 2019 announcement. [Blake, Cassels & Graydon](https://giftcard.news/company/blake-cassels-graydon/) advised SVS. [Portico Capital Securities](https://giftcard.news/company/portico-capital-securities/) served as Buyatab's exclusive financial adviser and [Lawson Lundell](https://giftcard.news/company/lawson-lundell/) as its legal adviser. Buyatab's merchant clients operated in the United States, Canada and Europe across retail, hospitality, restaurants and other sectors. ## Sources and documents ExpandCollapse * [Stored Value Solutions Acquires Buyatab Online Inc.](https://web.buyatab.com/our-news/stored-value-solutions-acquires-buyatab/?utm%5Fsource=giftcard.news) — web.buyatab.com ## In this article ### Companies * [Blake, Cassels & Graydon](https://giftcard.news/company/blake-cassels-graydon/) * [Buyatab](https://giftcard.news/company/buyatab/) * [FLEETCOR Technologies](https://giftcard.news/company/fleetcor-technologies/) * [Lawson Lundell](https://giftcard.news/company/lawson-lundell/) * [Portico Capital Securities](https://giftcard.news/company/portico-capital-securities/) * [Stored Value Solutions](https://giftcard.news/company/stored-value-solutions/) ### People * [Mark Schatz](https://giftcard.news/person/mark-schatz/) * [Matias Marquez](https://giftcard.news/person/matias-marquez/) Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Findustry-deals%2Fstored-value-solutions-acquires-buyatab-online-inc-2d374903ca83%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Stored%20Value%20Solutions%20acquires%20Buyatab%20for%20digital%20gift%20card%20commerce%20and%20distribution "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Findustry-deals%2Fstored-value-solutions-acquires-buyatab-online-inc-2d374903ca83%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial "LinkedIn") [ ](https://wa.me/?text=Stored%20Value%20Solutions%20acquires%20Buyatab%20for%20digital%20gift%20card%20commerce%20and%20distribution%20https%3A%2F%2Fgiftcard.news%2Findustry-deals%2Fstored-value-solutions-acquires-buyatab-online-inc-2d374903ca83%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial "WhatsApp") ![Portrait of Suzie Elis](https://giftcard.news/images/variants/v1/suzie-elis-editorial-portrait-w320.webp) About the author ## [Suzie Elis](https://giftcard.news/author/suzie-elis/) Journalist — Gift Cards & Digital Gifting Suzie Elis covers gift card products, digital gifting and distribution for Gift Card News. From reading to building ## Your next move in gift cards. Tell us what you’re building. We’ll help you explore suitable providers. [Find a provider ](https://giftcard.news/find-a-provider/) ## Related articles [Industry Deals](https://giftcard.news/industry-deals/) News ### [Bilt Acquires Livly Technology to Connect Residential Services and Rewards](https://giftcard.news/industry-deals/bilt-acquires-livly-technology-residential-services-rewards/) [Oliver Reed](https://giftcard.news/author/oliver-reed/) September 15, 2026 2 min [Industry Deals](https://giftcard.news/industry-deals/) News ### [Tillo Acquires Amilon to Expand International Gift Card Distribution](https://giftcard.news/industry-deals/tillo-acquires-amilon-to-establish-transatlantic-leadership-in-rewards-i-e4490e17fbd5/) [Daniel Brooks](https://giftcard.news/author/daniel-brooks/) September 8, 2026 2 min [Industry Deals](https://giftcard.news/industry-deals/) News ### [Giftbit reports GiftCertificates.ca bulk gift card ordering closure dates](https://giftcard.news/industry-deals/giftbit-reports-september-closure-timetable-for-giftcertificates-ca-prog-3f4febff7895/) [Daniel Brooks](https://giftcard.news/author/daniel-brooks/) September 1, 2026 1 min ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://giftcard.news/#publisher","name":"Gift Card News","url":"https://giftcard.news/","logo":{"@type":"ImageObject","url":"https://giftcard.news/brand/giftcard-news-logo.svg"}},{"@type":"Person","@id":"https://giftcard.news/author/suzie-elis/#person","name":"Suzie Elis","url":"https://giftcard.news/author/suzie-elis/","description":"Suzie Elis covers gift card products, digital gifting and distribution for Gift Card News.","jobTitle":"Journalist — Gift Cards & Digital Gifting","image":{"@type":"ImageObject","url":"https://giftcard.news/images/suzie-elis-editorial-portrait.webp","contentUrl":"https://giftcard.news/images/suzie-elis-editorial-portrait.webp","width":256,"height":256,"caption":"Illustrated portrait representing the Suzie Elis editorial profile."}},{"@type":"ImageObject","url":"https://giftcard.news/images/stored-value-solutions-acquires-buyatab-digital-gift-card-commerce-distribution.webp","contentUrl":"https://giftcard.news/images/stored-value-solutions-acquires-buyatab-digital-gift-card-commerce-distribution.webp","width":1200,"height":800,"@id":"https://giftcard.news/images/stored-value-solutions-acquires-buyatab-digital-gift-card-commerce-distribution.webp#image"},{"@type":"NewsArticle","@id":"https://giftcard.news/industry-deals/stored-value-solutions-acquires-buyatab-online-inc-2d374903ca83/#article","url":"https://giftcard.news/industry-deals/stored-value-solutions-acquires-buyatab-online-inc-2d374903ca83/","headline":"Stored Value Solutions acquires Buyatab for digital gift card commerce and distribution","description":"The February 2019 acquisition combines SVS gift card processing with Buyatab's merchant ecommerce and incentive-channel distribution services.","datePublished":"2019-02-19T00:00:00.000Z","dateModified":"2019-02-19T00:00:00.000Z","inLanguage":"en","mainEntityOfPage":{"@id":"https://giftcard.news/industry-deals/stored-value-solutions-acquires-buyatab-online-inc-2d374903ca83/#webpage"},"isPartOf":{"@id":"https://giftcard.news/#website"},"isAccessibleForFree":false,"hasPart":{"@type":"WebPageElement","isAccessibleForFree":false,"cssSelector":".reader-restricted"},"image":[{"@type":"ImageObject","url":"https://giftcard.news/images/stored-value-solutions-acquires-buyatab-digital-gift-card-commerce-distribution.webp","contentUrl":"https://giftcard.news/images/stored-value-solutions-acquires-buyatab-digital-gift-card-commerce-distribution.webp","width":1200,"height":800,"@id":"https://giftcard.news/images/stored-value-solutions-acquires-buyatab-digital-gift-card-commerce-distribution.webp#image"}],"articleSection":"Industry Deals","keywords":["Blake, Cassels & Graydon","Buyatab","FLEETCOR Technologies","Lawson Lundell","Mark Schatz","Matias Marquez","Portico Capital Securities","Stored Value Solutions"],"mentions":[{"@type":"Organization","@id":"https://giftcard.news/company/blake-cassels-graydon/#entity","name":"Blake, Cassels & Graydon","url":"https://giftcard.news/company/blake-cassels-graydon/"},{"@type":"Organization","@id":"https://giftcard.news/company/buyatab/#entity","name":"Buyatab","url":"https://giftcard.news/company/buyatab/"},{"@type":"Organization","@id":"https://giftcard.news/company/fleetcor-technologies/#entity","name":"FLEETCOR Technologies","url":"https://giftcard.news/company/fleetcor-technologies/"},{"@type":"Organization","@id":"https://giftcard.news/company/lawson-lundell/#entity","name":"Lawson Lundell","url":"https://giftcard.news/company/lawson-lundell/"},{"@type":"Person","@id":"https://giftcard.news/person/mark-schatz/#entity","name":"Mark Schatz","url":"https://giftcard.news/person/mark-schatz/"},{"@type":"Person","@id":"https://giftcard.news/person/matias-marquez/#entity","name":"Matias Marquez","url":"https://giftcard.news/person/matias-marquez/"},{"@type":"Organization","@id":"https://giftcard.news/company/portico-capital-securities/#entity","name":"Portico Capital Securities","url":"https://giftcard.news/company/portico-capital-securities/"},{"@type":"Organization","@id":"https://giftcard.news/company/stored-value-solutions/#entity","name":"Stored Value Solutions","url":"https://giftcard.news/company/stored-value-solutions/"}],"wordCount":224,"citation":["https://web.buyatab.com/our-news/stored-value-solutions-acquires-buyatab/"],"author":[{"@id":"https://giftcard.news/author/suzie-elis/#person"}],"publisher":{"@id":"https://giftcard.news/#publisher"}},{"@type":"WebPage","@id":"https://giftcard.news/industry-deals/stored-value-solutions-acquires-buyatab-online-inc-2d374903ca83/#webpage","url":"https://giftcard.news/industry-deals/stored-value-solutions-acquires-buyatab-online-inc-2d374903ca83/","name":"Stored Value Solutions acquires Buyatab for digital gift card commerce and distribution","description":"The February 2019 acquisition combines SVS gift card processing with Buyatab's merchant ecommerce and incentive-channel distribution services.","inLanguage":"en","isPartOf":{"@id":"https://giftcard.news/#website"},"mainEntity":{"@id":"https://giftcard.news/industry-deals/stored-value-solutions-acquires-buyatab-online-inc-2d374903ca83/#article"},"breadcrumb":{"@id":"https://giftcard.news/industry-deals/stored-value-solutions-acquires-buyatab-online-inc-2d374903ca83/#breadcrumbs"},"primaryImageOfPage":{"@id":"https://giftcard.news/images/stored-value-solutions-acquires-buyatab-digital-gift-card-commerce-distribution.webp#image"}},{"@type":"BreadcrumbList","@id":"https://giftcard.news/industry-deals/stored-value-solutions-acquires-buyatab-online-inc-2d374903ca83/#breadcrumbs","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://giftcard.news/"},{"@type":"ListItem","position":2,"name":"Industry Deals","item":"https://giftcard.news/industry-deals/"},{"@type":"ListItem","position":3,"name":"Stored Value Solutions acquires Buyatab for digital gift card commerce and distribution","item":"https://giftcard.news/industry-deals/stored-value-solutions-acquires-buyatab-online-inc-2d374903ca83/"}]}]} ```