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# Latest

The latest news, analysis and opinion.

[Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News 

## [Brightspot describes showroom incentive platform and reward options](https://giftcard.news/rewards-loyalty/brightspot-describes-showroom-incentive-platform-and-reward-options-87099554e232/)

Brightspot’s showroom guidance explains sales claims, training rewards, gift card redemption and its Ignite platform for manufacturers.

[Emma Carter](https://giftcard.news/author/emma-carter/) September 7, 2023 1 min 

[Gift Cards](https://giftcard.news/gift-cards/) News 

## [zendit: Digital Gift Card Distribution and Reseller Delivery](https://giftcard.news/gift-cards/digital-gift-card-market-sees-rapid-growth-with-60-of-purchased-gift-car-9439bbcbfee9/)

Zendit’s September 2023 overview explains digital gift codes, electronic distribution and the role of distributors in reseller programs.

[Suzie Elis](https://giftcard.news/author/suzie-elis/) September 7, 2023 1 min 

[Fraud & Security](https://giftcard.news/fraud-security/) News 

## [Visa Warns of Free Gift Crypto Scams as Retail Fraud Tactics Evolve](https://giftcard.news/fraud-security/visa-free-gift-crypto-scams-retail-fraud-report-2023/)

Visa’s 2023 report identified deceptive gift offers and expanding attacks on retailers.

[Daniel Brooks](https://giftcard.news/author/daniel-brooks/) September 7, 2023 1 min 

[Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News 

## [Runa discusses merchant gift cards for customer service recovery](https://giftcard.news/rewards-loyalty/runa-discusses-merchant-gift-cards-for-customer-service-recovery-3e9739f7cee4/)

Runa's customer appeasement guide examines merchant-specific gift cards as goodwill rewards following a poor experience and as a route to a later purchase.

[Maya Bennett](https://giftcard.news/author/maya-bennett/) September 6, 2023 1 min 

[Industry Deals](https://giftcard.news/industry-deals/) News 

## [YOUGotaGift launches YOÜProcess gift card processing with eXtra](https://giftcard.news/industry-deals/yougotagift-launches-youprocess-with-saudi-retailer-extra-a32b7e6c6167/)

The partnership brings an omnichannel gift card programme to the retailer and expands YOUGotaGift’s processing business.

[Emma Carter](https://giftcard.news/author/emma-carter/) September 5, 2023 1 min 

[Industry Deals](https://giftcard.news/industry-deals/) News 

## [NeoCurrency names Eric Thiegs to grow digital reward partnerships](https://giftcard.news/industry-deals/neocurrency-appoints-eric-thiegs-to-lead-strategy-and-growth-0810558c4acd/)

The September 2023 strategy appointment brings experience in gift card distribution, merchant programs, APIs and incentives to NeoCurrency.

[Maya Bennett](https://giftcard.news/author/maya-bennett/) September 5, 2023 1 min 

[Payments & Technology](https://giftcard.news/payments-technology/) News 

## [MAP Names Todd Gengenbach CIO for Payment Technology and Security](https://giftcard.news/payments-technology/map-names-todd-gengenbach-cio-for-payment-technology-and-security-4d9b7eb4f14b/)

Todd Gengenbach took up MAP's CIO role in July 2023, bringing financial-services IT experience and Microsoft cloud and cybersecurity qualifications.

[Oliver Reed](https://giftcard.news/author/oliver-reed/) September 4, 2023 1 min 

[Gift Cards](https://giftcard.news/gift-cards/) News 

## [LEGO Appoints Diggecard to Manage Corporate Gift Card Programme](https://giftcard.news/gift-cards/diggecard-to-manage-lego-b2b-gift-card-programme-in-27-countries-4a617738d86a/)

Diggecard's appointment covers corporate sales and distribution of LEGO eGift cards, with an initial rollout in Denmark, Germany and the UK.

[Emma Carter](https://giftcard.news/author/emma-carter/) August 31, 2023 2 min 

[Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News 

## [All Star proposes spot rewards alongside scheduled employee incentive programs](https://giftcard.news/rewards-loyalty/all-star-proposes-spot-rewards-alongside-scheduled-employee-incentive-progra-bfca4f19c002/)

All Star’s guidance describes spontaneous gifts for specific contributions, including helping colleagues, closing sales and demonstrating safe work practices.

[Oliver Reed](https://giftcard.news/author/oliver-reed/) August 28, 2023 1 min 

[Research & Trends](https://giftcard.news/research-trends/) News 

## [InComm's July 2023 study maps generational payment and gift card preferences](https://giftcard.news/research-trends/incomm-s-july-2023-study-maps-generational-payment-and-gift-card-prefere-0b62f22824bd/)

InComm surveyed 3,236 consumers in July 2023, finding debit cards led across generations while cash, mobile wallets and incentives divided preferences.

[Maya Bennett](https://giftcard.news/author/maya-bennett/) August 28, 2023 2 min 

[Research & Trends](https://giftcard.news/research-trends/) News 

## [zendit: Digital Gift Card Delivery and Personalization for Businesses](https://giftcard.news/research-trends/digital-gift-cards-market-projected-to-exceed-750-billion-by-2026-6808620b6ad6/)

Zendit’s August 2023 overview examines electronic delivery, custom messages and distribution opportunities for businesses.

[Maya Bennett](https://giftcard.news/author/maya-bennett/) August 28, 2023 1 min 

[Payments & Technology](https://giftcard.news/payments-technology/) News 

## [Giftbit selects Marqeta for prepaid reward-card infrastructure](https://giftcard.news/payments-technology/giftbit-partners-with-marqeta-to-deliver-seamless-rewards-and-incentives-634372cdf6aa/)

The August 2023 partnership connected Giftbit’s reward experience with Marqeta’s issuing platform as prepaid choice became part of embedded finance.

[Suzie Elis](https://giftcard.news/author/suzie-elis/) August 24, 2023 4 min 

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