Canonical URL: https://giftcard.news/payments-technology/choice-digital-monthly-payouts-100-million-may-2026/ --- description: Choice Digital's payout milestone reflects its role between programme sponsors and recipients, with gift cards competing against other payment methods. title: Choice Digital says monthly payouts exceed $100 million image: https://giftcard.news/images/social/v1/choice-digital-says-monthly-payouts-exceed-100-million-cbc59117ac7453f8d334d896190650a1.jpg --- 1. [Home](https://giftcard.news/) 2. [Payments & Technology](https://giftcard.news/payments-technology/) # Choice Digital says monthly payouts exceed $100 million Choice Digital's payout milestone reflects its role between programme sponsors and recipients, with gift cards competing against other payment methods. By [Suzie Elis](https://giftcard.news/author/suzie-elis/) May 7, 2026 4 min read [ Google News ](https://google.com/preferences/source?q=giftcard.news&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Fchoice-digital-monthly-payouts-100-million-may-2026%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Choice+Digital+says+monthly+payouts+exceed+%24100+million&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Fchoice-digital-monthly-payouts-100-million-may-2026%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "LinkedIn") [ ](https://wa.me/?text=Choice+Digital+says+monthly+payouts+exceed+%24100+million+https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Fchoice-digital-monthly-payouts-100-million-may-2026%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "WhatsApp") ![A man using a phone while holding a payment card, in the photograph accompanying Choice Digital’s announcement](https://giftcard.news/images/variants/v1/choice-digital-says-monthly-payouts-exceed-100-million-man-using-phone-while-w1280.webp) Illustrative photograph accompanying Choice Digital’s payout-volume announcement. Photo: Choice Digital announcement image [Choice Digital](https://giftcard.news/company/choice-digital/) said on May 7, 2026 that monthly payouts issued for clients had passed $100 million. Gift cards formed part of the menu alongside prepaid cards, bank transfers, digital wallets and cheques. The figure measures client payout value issued, not the platform’s revenue or gift-card sales alone. [\[S01\]](#article-source-1) Separate 2026 research now published by the company helps explain the commercial role of that menu: recipients’ selections vary with both the alternatives offered and the payout amount. The observations below come from its public platform analyses reviewed on October 19, 2026\. They do not provide a prior monthly volume or explain how the May milestone was reached. [\[S04\]](#article-source-4) [\[S05\]](#article-source-5) ## A gift card’s share depends on the alternatives offered The Colorado-based company provides disbursement technology for utilities, energy programmes and other organisations paying rebates, incentives and obligations. It sits between the programme that owes the value and the person selecting a way to receive it. Gift cards therefore compete for an already-funded payout, rather than only for a consumer’s gifting purchase. [\[S01\]](#article-source-1) For payouts below $50, Choice Digital reports that gift cards took 67% of redemption choices when offered alongside digital and physical prepaid cards. When PayPal and Venmo were also available, the gift-card share was 36%. The public analysis supplies the two reported menu outcomes but no cell counts, observation dates or matching protocol. The comparison should be read as company-reported platform behaviour, not a controlled estimate of what adding a wallet causes. [\[S04\]](#article-source-4) The data behind the story ### Gift-card choice under two payout menus Gift-card share of redemption choices for payouts below $50 on Choice Digital’s platform. Reported share of redemption choices % Tap or hover for details. All values are also available in the data table. Source Choice Digital, public analysis of payout choices, reviewed October 19, 2026 Actual selections reported by the company. Programme counts, time window, geography and matched-cohort method are undisclosed. The chart does not isolate a causal menu effect. Show data tableHide data table Scroll left or right to see all columns __Gift-card choice under two payout menus (%)__ | Category | Reported share of redemption choices | | -------------------------------------------- | ------------------------------------ | | Gift cards with digital and physical prepaid | 67% | | Same types plus PayPal and Venmo | 36% | Choice Digital had reported more than 300 clients in May 2025, describing both direct utility relationships and programme administrators serving multiple end clients. That distribution model can put a gift card into more payout programmes, but access to a menu and the share recipients choose are separate commercial measures. [\[S02\]](#article-source-2) ## Payout size also changes the choice between prepaid formats When a programme offers only digital and physical prepaid cards, Choice Digital reports that digital cards take 90% of choices on payouts below $50\. Above $500, the digital share falls to 51%. This comparison concerns open-loop prepaid formats, not gift-card uptake, and it should not be combined with the preceding menu comparison. [\[S05\]](#article-source-5) The data behind the story ### Digital-prepaid choice at different payout sizes Digital-prepaid share where the menu contains only digital and physical prepaid cards. Reported share of redemption choices % Tap or hover for details. All values are also available in the data table. Source Choice Digital, public analysis of payout options, reviewed October 19, 2026 Company-reported platform selections in two amount bands. Intermediate bands omitted. Exact period, cell sizes and programme composition are undisclosed; neither bar is an overall payout redemption rate. Show data tableHide data table Scroll left or right to see all columns __Digital-prepaid choice at different payout sizes (%)__ | Category | Reported share of redemption choices | | ----------------- | ------------------------------------ | | Payout below $50 | 90% | | Payout above $500 | 51% | The public research landing page says the wider report combines a survey of 1,567 US adults with platform data. That survey size is not the denominator for either chart. The complete report requires a contact form, while the public analyses do not disclose the transaction samples or establish that programmes in the different amount bands are otherwise comparable. [\[S06\]](#article-source-6) Issuing value also differs from completing delivery. Choice Digital’s February 2023 SurePay announcement describes reminders for unclaimed digital payouts and a mailed alternative after a programme’s configured period. Those are service capabilities, not a published completion-rate improvement. Keeping the distinction clear prevents a choice share among observed redemptions from being mistaken for the proportion of every issued payout ultimately received. [\[S03\]](#article-source-3) The $100 million milestone still supplies no method-level volume, comparable prior month or take rate. The added choice data gives gift-card suppliers a more concrete view of competition within the payout menu, while leaving Choice Digital’s revenue, profitability and the incremental effect of its delivery tools undisclosed. ## In this article ### Companies * [Choice Digital](https://giftcard.news/company/choice-digital/) ### People * [Jay Grinde](https://giftcard.news/person/jay-grinde/) ### Sources and documents * [\[S01\] Monthly payout milestone, May 7, 2026](https://choicedigital.com/why-choice-digital/newsroom/2026-05-07-choice-digital-surpasses-100-million-in-payouts-issued-each-month?utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) — Choice Digital * [\[S02\] Historical client base and distribution model, May 2025](https://choicedigital.com/why-choice-digital/newsroom/2025-05-15-choice-digital-passes-300-clients-as-utilities-embrace-payout-choice?utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) — Choice Digital * [\[S03\] Historical SurePay delivery model, February 2023](https://choicedigital.com/why-choice-digital/newsroom/2023-02-02-choice-digital-introduces-surepay-delivery-surety-built-into-its-payout-platform?utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) — Choice Digital * [\[S04\] Platform gift-card choice by payout menu](https://choicedigital.com/resources/why-choice-based-driver-rewards-outperform-other-channels?utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) — Choice Digital * [\[S05\] Platform prepaid choice by payout amount](https://choicedigital.com/resources/how-many-payout-options-should-you-offer-recipients?utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) — Choice Digital * [\[S06\] Public research summary and survey scope](https://info.choicedigital.com/2026-state-of-consumer-payout-preferences?utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) — Choice Digital Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Fchoice-digital-monthly-payouts-100-million-may-2026%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Choice+Digital+says+monthly+payouts+exceed+%24100+million&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Fchoice-digital-monthly-payouts-100-million-may-2026%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "LinkedIn") [ ](https://wa.me/?text=Choice+Digital+says+monthly+payouts+exceed+%24100+million+https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Fchoice-digital-monthly-payouts-100-million-may-2026%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "WhatsApp") ![Portrait of Suzie Elis](https://giftcard.news/images/variants/v1/suzie-elis-editorial-portrait-w320.webp) About the author ## [Suzie Elis](https://giftcard.news/author/suzie-elis/) Journalist — Gift Cards & Digital Gifting Suzie Elis covers gift card products, digital gifting and distribution for Gift Card News. From reading to building ## Your next move in gift cards. Tell us what you’re building. We’ll help you explore suitable providers. [Find a provider ](https://giftcard.news/find-a-provider/) ## Related articles [Payments & Technology](https://giftcard.news/payments-technology/) News ### [Choice Digital unifies four payout products in Choice Suite, with gift cards in the recipient menu](https://giftcard.news/payments-technology/choice-digital-launches-choice-suite-with-gift-card-option-f30acc827423/) [Suzie Elis](https://giftcard.news/author/suzie-elis/) August 26, 2026 3 min [Research & Trends](https://giftcard.news/research-trends/) News ### [Choice Digital study: 94% value payout choice, but fees and trust shape the decision](https://giftcard.news/research-trends/choice-digital-research-finds-94-of-recipients-say-payout-choice-matters-813acd4d261f/) [Oliver Reed](https://giftcard.news/author/oliver-reed/) August 17, 2026 5 min [Payments & Technology](https://giftcard.news/payments-technology/) News ### [PhonePe turns Indus Appstore into a browser-accessible gift-card marketplace](https://giftcard.news/payments-technology/phonepe-appstore-browser-gift-card-marketplace/) [Daniel Brooks](https://giftcard.news/author/daniel-brooks/) October 28, 2026 3 min ```json {"@context":"https://schema.org","@graph":[{"@type":"NewsMediaOrganization","@id":"https://giftcard.news/#publisher","name":"Gift Card News","url":"https://giftcard.news/","description":"News and analysis covering gift cards, retail, loyalty, rewards and payments worldwide.","logo":{"@type":"ImageObject","url":"https://giftcard.news/icon-512.png","contentUrl":"https://giftcard.news/icon-512.png","width":512,"height":512,"@id":"https://giftcard.news/#logo"},"publishingPrinciples":"https://giftcard.news/editorial-policy/","correctionsPolicy":"https://giftcard.news/editorial-policy/"},{"@type":"WebSite","@id":"https://giftcard.news/#website","url":"https://giftcard.news/","name":"Gift Card News","description":"News and analysis covering gift cards, retail, loyalty, rewards and payments worldwide.","inLanguage":"en","publisher":{"@id":"https://giftcard.news/#publisher"},"potentialAction":{"@type":"SearchAction","target":"https://giftcard.news/search/?q={search_term_string}","query-input":"required name=search_term_string"}},{"@type":"Person","@id":"https://giftcard.news/author/suzie-elis/#person","name":"Suzie Elis","url":"https://giftcard.news/author/suzie-elis/","description":"Suzie Elis covers gift card products, digital gifting and distribution for Gift Card News.","jobTitle":"Journalist — Gift Cards & Digital Gifting","image":{"@type":"ImageObject","url":"https://giftcard.news/images/suzie-elis-editorial-portrait.webp","contentUrl":"https://giftcard.news/images/suzie-elis-editorial-portrait.webp","width":1254,"height":1254,"caption":"Illustrated portrait representing the Suzie Elis editorial profile.","@id":"https://giftcard.news/images/suzie-elis-editorial-portrait.webp#image","encodingFormat":"image/webp","description":"Illustrated portrait for Suzie Elis, a Gift Card News editorial pen name","creditText":"Gift Card News / AI-generated illustration"}},{"@type":"ImageObject","url":"https://giftcard.news/images/choice-digital-says-monthly-payouts-exceed-100-million-man-using-phone-while.webp","contentUrl":"https://giftcard.news/images/choice-digital-says-monthly-payouts-exceed-100-million-man-using-phone-while.webp","width":1500,"height":1161,"caption":"Illustrative photograph accompanying Choice Digital’s payout-volume announcement.","@id":"https://giftcard.news/images/choice-digital-says-monthly-payouts-exceed-100-million-man-using-phone-while.webp#image","encodingFormat":"image/webp","description":"A man using a phone while holding a payment card, in the photograph accompanying Choice Digital’s announcement","creditText":"Choice Digital announcement image","isBasedOn":"https://choicedigital.com/why-choice-digital/newsroom/2026-05-07-choice-digital-surpasses-100-million-in-payouts-issued-each-month"},{"@type":"Dataset","@id":"https://giftcard.news/payments-technology/choice-digital-monthly-payouts-100-million-may-2026/#dataset","url":"https://giftcard.news/payments-technology/choice-digital-monthly-payouts-100-million-may-2026/","name":"Choice Digital says monthly payouts exceed $100 million: figure data","description":"Tabular data for the figures accompanying \"Choice Digital says monthly payouts exceed $100 million\". 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