Canonical URL: https://giftcard.news/payments-technology/four-pillars-gin-upgrades-gift-cards-to-align-with-world-class-brand-ide-46ed5c6d6758/ --- description: The distiller’s system connected two Lightspeed locations with Shopify and gave customer-service staff direct control over issuing, resending and topping up cards. title: Four Pillars Gin links venue and online gift cards through Wrapped image: https://giftcard.news/images/social/v1/four-pillars-gin-links-venue-online-gift-cards-through-wrapped-4d7b6180e1fc5dd47ffd72bed59c03d8.jpg --- 1. [Home](https://giftcard.news/) 2. [Payments & Technology](https://giftcard.news/payments-technology/) # Four Pillars Gin links venue and online gift cards through Wrapped The distiller’s system connected two Lightspeed locations with Shopify and gave customer-service staff direct control over issuing, resending and topping up cards. By [Suzie Elis](https://giftcard.news/author/suzie-elis/) July 14, 2025 2 min read Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Ffour-pillars-gin-upgrades-gift-cards-to-align-with-world-class-brand-ide-46ed5c6d6758%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Four%20Pillars%20Gin%20links%20venue%20and%20online%20gift%20cards%20through%20Wrapped "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Ffour-pillars-gin-upgrades-gift-cards-to-align-with-world-class-brand-ide-46ed5c6d6758%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial "LinkedIn") [ ](https://wa.me/?text=Four%20Pillars%20Gin%20links%20venue%20and%20online%20gift%20cards%20through%20Wrapped%20https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Ffour-pillars-gin-upgrades-gift-cards-to-align-with-world-class-brand-ide-46ed5c6d6758%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial "WhatsApp") ![Four Pillars Gin brand artwork accompanying the Wrapped customer case study](https://giftcard.news/images/variants/v1/four-pillars-gin-links-venue-online-gift-cards-through-wrapped-brand-artwork-w1280.webp) Official Four Pillars Gin customer-story artwork. Photo: Wrapped / Four Pillars Gin [Four Pillars Gin](https://giftcard.news/company/four-pillars-gin/) connected its venue and online gift-card systems through [Wrapped](https://giftcard.news/company/wrapped/) during a website upgrade, according to a customer case study dated July 14, 2025\. The implementation linked two [Lightspeed](https://giftcard.news/company/lightspeed/) locations with the brand’s [Shopify](https://giftcard.news/company/shopify/) store. [\[S01\]](#article-source-1) ## Control after the sale The distiller wanted reporting for liability and balances, QR-code handling in venues, scheduled sending and a recipient balance check. The case describes venue staff creating and scanning cards in Lightspeed, while customer-service staff could issue, resend and top up cards through Wrapped. [\[S01\]](#article-source-1) [Clare Fletcher](https://giftcard.news/person/clare-fletcher/), identified as website and ecommerce manager, said the system also let the team customise customer touchpoints without relying on a developer. Online digital cards were delivered by email, with a send-to-friend option and scheduling. [\[S01\]](#article-source-1) Scroll left or right to see all columns __Control after the sale__ | Team | Workflow described | | ---------------- | ---------------------------------------- | | Venue staff | Create and scan gift cards in Lightspeed | | Customer service | Issue, resend and top up cards | | Online customer | Buy digitally and schedule delivery | ## Brand presentation meets an operating requirement A gift-card experience carries a brand through several separate moments: purchase, delivery, balance checking and redemption. Consistent design helps, but customers also need the information and controls appropriate to each step. The ability to resend a delivery or inspect a balance can be as important as the original design. It determines whether an ordinary support request is resolved by the customer-service team or becomes a technical escalation. The case study documents those capabilities and the customer’s assessment. It does not provide measured sales growth, a reduction in support contacts or a financial return. Its strongest evidence concerns the work the teams could perform after connecting the systems. ## Sources and documents ExpandCollapse * [\[S01\] Original source](https://wrappedgiftcards.com/blog/four-pillars-gin-upgrades-their-gift-cards-to-align-with-their-world-class-brand?utm%5Fsource=giftcard.news) — wrappedgiftcards.com ## In this article ### Companies * [Four Pillars Gin](https://giftcard.news/company/four-pillars-gin/) * [Lightspeed](https://giftcard.news/company/lightspeed/) * [Shopify](https://giftcard.news/company/shopify/) * [Wrapped](https://giftcard.news/company/wrapped/) ### People * [Clare Fletcher](https://giftcard.news/person/clare-fletcher/) Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Ffour-pillars-gin-upgrades-gift-cards-to-align-with-world-class-brand-ide-46ed5c6d6758%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Four%20Pillars%20Gin%20links%20venue%20and%20online%20gift%20cards%20through%20Wrapped "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Ffour-pillars-gin-upgrades-gift-cards-to-align-with-world-class-brand-ide-46ed5c6d6758%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial "LinkedIn") [ ](https://wa.me/?text=Four%20Pillars%20Gin%20links%20venue%20and%20online%20gift%20cards%20through%20Wrapped%20https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Ffour-pillars-gin-upgrades-gift-cards-to-align-with-world-class-brand-ide-46ed5c6d6758%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial "WhatsApp") ![Portrait of Suzie Elis](https://giftcard.news/images/variants/v1/suzie-elis-editorial-portrait-w320.webp) About the author ## [Suzie Elis](https://giftcard.news/author/suzie-elis/) Journalist — Gift Cards & Digital Gifting Suzie Elis covers gift card products, digital gifting and distribution for Gift Card News. From reading to building ## Your next move in gift cards. Tell us what you’re building. We’ll help you explore suitable providers. [Find a provider ](https://giftcard.news/find-a-provider/) ## Related articles [Payments & Technology](https://giftcard.news/payments-technology/) News ### [Crossmint Launches Card Vault for AI Agents, With Checkout Still in Pre-release](https://giftcard.news/payments-technology/crossmint-launches-card-vault-ai-agents/) [Daniel Brooks](https://giftcard.news/author/daniel-brooks/) September 17, 2026 1 min [Payments & Technology](https://giftcard.news/payments-technology/) News ### [Mastercard and HyperPay launch HyperSpend for Saudi business expenses](https://giftcard.news/payments-technology/mastercard-hyperpay-hyperspend-saudi-business-expenses/) [Daniel Brooks](https://giftcard.news/author/daniel-brooks/) September 15, 2026 2 min [Payments & Technology](https://giftcard.news/payments-technology/) News ### [Paramotor partners with NSDL Payments Bank and Mastercard for gift and prepaid 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