Canonical URL: https://giftcard.news/payments-technology/yougotagift-redesigns-its-digital-gifting-experience-15981c94b69c/ --- description: The May 2023 redesign changed browsing, greetings and recipient presentation, with new text, image, sticker and animation options. title: YOUGotaGift updates digital gift card personalization in website and app image: https://giftcard.news/images/social/v1/yougotagift-updates-digital-gift-card-personalization-website-app-e801f71625e961177934919db564df1a.jpg --- 1. [Home](https://giftcard.news/) 2. [Payments & Technology](https://giftcard.news/payments-technology/) # YOUGotaGift updates digital gift card personalization in website and app The May 2023 redesign changed browsing, greetings and recipient presentation, with new text, image, sticker and animation options. By [Emma Carter](https://giftcard.news/author/emma-carter/) May 10, 2023 1 min read Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Fyougotagift-redesigns-its-digital-gifting-experience-15981c94b69c%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=YOUGotaGift%20updates%20digital%20gift%20card%20personalization%20in%20website%20and%20app "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Fyougotagift-redesigns-its-digital-gifting-experience-15981c94b69c%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial "LinkedIn") [ ](https://wa.me/?text=YOUGotaGift%20updates%20digital%20gift%20card%20personalization%20in%20website%20and%20app%20https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Fyougotagift-redesigns-its-digital-gifting-experience-15981c94b69c%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial "WhatsApp") ![YOUGotaGift article image for YOUGotaGift redesigns its digital gifting experience](https://giftcard.news/images/variants/v1/yougotagift-updates-digital-gift-card-personalization-website-app-article-image-redesigns-gifting-w600.webp) Photo: Source: yougotagift.com [YOUGotaGift](https://giftcard.news/company/yougotagift/) introduced a redesigned website and mobile app in May 2023, changing how customers browse, personalise and receive digital gifts. The update includes new navigation and a refreshed visual identity. YOUGotaGift said the changes were intended to make finding brands and completing purchases easier. Gift personalisation is a major part of the release. Customers can add text, images and stickers to greetings, using a selection of templates, backgrounds and themes. The company also redesigned the recipient’s digital unwrapping experience and added animated greetings. Those features focus on how a gift card is presented, alongside its monetary value and redemption options. YOUGotaGift introduced a new logo and colour palette as part of the same update. The announcement connects the visual refresh with changes to the customer journey, covering browsing, checkout and the moment a recipient opens a gift. ## Sources and documents ExpandCollapse * [YOUGotaGift redesigns its digital gifting experience](https://yougotagift.com/business/gifting-reimagined-a-whole-new-experience/?utm%5Fsource=giftcard.news) — yougotagift.com ## In this article ### Companies * [YOUGotaGift](https://giftcard.news/company/yougotagift/) Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Fyougotagift-redesigns-its-digital-gifting-experience-15981c94b69c%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=YOUGotaGift%20updates%20digital%20gift%20card%20personalization%20in%20website%20and%20app "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Fyougotagift-redesigns-its-digital-gifting-experience-15981c94b69c%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial "LinkedIn") [ ](https://wa.me/?text=YOUGotaGift%20updates%20digital%20gift%20card%20personalization%20in%20website%20and%20app%20https%3A%2F%2Fgiftcard.news%2Fpayments-technology%2Fyougotagift-redesigns-its-digital-gifting-experience-15981c94b69c%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial "WhatsApp") ![Portrait of Emma Carter](https://giftcard.news/images/variants/v1/emma-carter-editorial-portrait-w320.webp) About the author ## [Emma Carter](https://giftcard.news/author/emma-carter/) Journalist — Retail & E-commerce Emma Carter covers retail, e-commerce and the gift card shopping experience for Gift Card News. From reading to building ## Your next move in gift cards. Tell us what you’re building. We’ll help you explore suitable providers. 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