Canonical URL: https://giftcard.news/research-trends/designer-brands-quarterly-gift-card-issuance-deferred-balance/ --- description: The September 10 revenue note separates the footwear group's gift-card obligation from loyalty rewards and combines redemption with breakage in one accounting movement. title: Designer Brands reports USD12.7 million of quarterly gift-card issuance image: https://giftcard.news/images/social/v1/designer-brands-reports-usd12-7-million-quarterly-gift-card-issuance-ca1bd5337aafa26a10d7d93f830edf32.jpg --- 1. [Home](https://giftcard.news/) 2. [Research & Trends](https://giftcard.news/research-trends/) # Designer Brands reports USD12.7 million of quarterly gift-card issuance The September 10 revenue note separates the footwear group's gift-card obligation from loyalty rewards and combines redemption with breakage in one accounting movement. By [Maya Bennett](https://giftcard.news/author/maya-bennett/) September 10, 2026 2 min read [ Google News ](https://google.com/preferences/source?q=giftcard.news&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Fresearch-trends%2Fdesigner-brands-quarterly-gift-card-issuance-deferred-balance%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Designer+Brands+reports+USD12.7+million+of+quarterly+gift-card+issuance&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Fresearch-trends%2Fdesigner-brands-quarterly-gift-card-issuance-deferred-balance%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "LinkedIn") [ ](https://wa.me/?text=Designer+Brands+reports+USD12.7+million+of+quarterly+gift-card+issuance+https%3A%2F%2Fgiftcard.news%2Fresearch-trends%2Fdesigner-brands-quarterly-gift-card-issuance-deferred-balance%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "WhatsApp") ![Customer hands holding a blue card at a retail payment terminal](https://giftcard.news/images/variants/v1/designer-brands-reports-usd12-7-million-quarterly-gift-card-issuance-customer-hands-w1280.webp) Illustrative retail card photograph. It does not depict a card, merchant or provider involved in this report. Photo: SpotOn / Unsplash [Designer Brands](https://giftcard.news/company/designer-brands/) issued USD12.713 million of gift-card value in the three months ended August 1, compared with USD12.490 million in the equivalent 2025 period. Its September 10 quarterly filing reports the issuance within a separate gift-card liability rollforward. The data behind the story ### Designer Brands quarterly gift-card issuance Gift-card value issued in corresponding three-month reporting periods. Gift-card value issued USD million Tap or hover for details. All values are also available in the data table. Source designer-brands original SEC disclosure Issuer consolidated monetary issuance, not card counts or merchandise revenue. The fiscal quarter endpoints differ by one day. No cause of the change is established. Show data tableHide data table Scroll left or right to see all columns __Designer Brands quarterly gift-card issuance (USD million)__ | Category | Gift-card value issued | | ---------------------------- | ---------------------- | | Quarter ended August 2, 2025 | 12.490 USD million | | Quarter ended August 1, 2026 | 12.713 USD million | The footwear group's combined redemption-and-breakage movement was USD14.024 million, versus USD14.151 million previously. That line does not establish how much customers spent or how much unredeemed value was recognized as breakage individually. Outstanding gift-card obligations ended the quarter at USD23.208 million, compared with USD24.168 million a year earlier. The current quarter began with USD24.519 million. Issuance added to that obligation, while redemption and recognized breakage reduced it. The data behind the story ### Designer Brands quarter-end gift-card obligations Outstanding gift-card liability at corresponding fiscal quarter ends. Gift-card liability USD million Tap or hover for details. All values are also available in the data table. Source designer-brands original SEC disclosure Balances are obligations at each date, not quarterly sales or redemptions. The separate rewards-program liability is excluded. Show data tableHide data table Scroll left or right to see all columns __Designer Brands quarter-end gift-card obligations (USD million)__ | Category | Gift-card liability | | -------------- | ------------------- | | August 2, 2025 | 24.168 USD million | | August 1, 2026 | 23.208 USD million | The same note presents reward-program liabilities separately. Their USD12.706 million ending balance should not be added to the reported gift-card balance as though it represented the same product. The figures are monetary values converted from the filing's thousands-of-dollars presentation. They describe current gift-card activity and accounting obligations, without disclosing card counts, separate redemption and breakage totals or a change in the group's gift-card commercial terms. ## In this article ### Companies * [Designer Brands](https://giftcard.news/company/designer-brands/) ### Sources and documents * [Original official procurement or company disclosure](https://www.sec.gov/Archives/edgar/data/1319947/000131994726000050/dsw-20260801.htm?utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) — Designer Brands * [Verified original filing or event date](https://www.sec.gov/Archives/edgar/data/1319947/000131994726000050/0001319947-26-000050-index.htm?utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) — Designer Brands Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Fresearch-trends%2Fdesigner-brands-quarterly-gift-card-issuance-deferred-balance%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Designer+Brands+reports+USD12.7+million+of+quarterly+gift-card+issuance&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Fresearch-trends%2Fdesigner-brands-quarterly-gift-card-issuance-deferred-balance%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "LinkedIn") [ ](https://wa.me/?text=Designer+Brands+reports+USD12.7+million+of+quarterly+gift-card+issuance+https%3A%2F%2Fgiftcard.news%2Fresearch-trends%2Fdesigner-brands-quarterly-gift-card-issuance-deferred-balance%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "WhatsApp") ![Portrait of Maya Bennett](https://giftcard.news/images/variants/v1/maya-bennett-editorial-portrait-w320.webp) About the author ## [Maya Bennett](https://giftcard.news/author/maya-bennett/) Journalist — Rewards & Loyalty Maya Bennett covers customer loyalty, employee rewards and incentive programmes for Gift Card News. From reading to building ## Your next move in gift cards. Tell us what you’re building. We’ll help you explore suitable providers. 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