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---
description: Elite Rewards looks back at 2024 furniture campaigns that paired Stanley tumblers with purchase thresholds and higher-tier Rewards Mastercard incentives.
title: Elite Rewards Reviews Stanley Gifts and Prepaid Furniture Promotions
image: https://giftcard.news/images/social/v1/elite-rewards-reviews-stanley-gifts-prepaid-furniture-promotions-02cd357f70e2a0a281a42e0929434426.jpg
---

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# Elite Rewards Reviews Stanley Gifts and Prepaid Furniture Promotions

Elite Rewards looks back at 2024 furniture campaigns that paired Stanley tumblers with purchase thresholds and higher-tier Rewards Mastercard incentives.

By [Suzie Elis](https://giftcard.news/author/suzie-elis/) Published: April 29, 2025 at 02:19 PM 1 min read 

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 Photo: Source: eliterewards.biz 

Furniture retailers used the popularity of [Stanley](https://giftcard.news/company/stanley/) tumblers as an incentive to bring shoppers into stores, according to a retrospective published by [Elite Rewards](https://giftcard.news/company/elite-rewards/) on April 29, 2025\. The article examines promotional activity from 2024 rather than announcing a new nationwide campaign.

One structure described in the post offered a Stanley tumbler with a purchase above $599\. Higher tiers added a $100 Rewards [Mastercard](https://giftcard.news/company/mastercard/) at $1,499 in spending and a $200 Rewards Mastercard at $2,499, linking a recognizable physical gift with further prepaid rewards.

Elite Rewards reported that an unnamed Midwest furniture retailer recorded a 34% rise in store traffic during the first week of its Stanley promotion. The post also quoted an unnamed Mid-Atlantic retailer describing its Fourth of July gift-with-purchase activity as its strongest such campaign since a television promotion more than five years earlier.

Those outcomes are the company's accounts of specific campaigns. The post does not name the retailers or provide a broader performance study, but it shows the mechanics Elite Rewards says were used to combine footfall incentives with spending thresholds.

The company cautions that a popular product's appeal can change quickly. Its recommendation is to follow the interests of a retailer's customers and select a relevant reward, even when the reward belongs to a different product category from the retailer's normal merchandise.

## Sources and documents

ExpandCollapse 
* [From Tumbler to Traffic Driver: The Stanley Cup's Impact on Retail in 2024](https://www.eliterewards.biz/stanleyblog/?utm%5Fsource=giftcard.news) — eliterewards.biz

## In this article

### Companies

* [Elite Rewards](https://giftcard.news/company/elite-rewards/)
* [Mastercard](https://giftcard.news/company/mastercard/)
* [Stanley](https://giftcard.news/company/stanley/)

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![Portrait of Suzie Elis](https://giftcard.news/images/variants/v1/suzie-elis-editorial-portrait-w320.webp) 

About the author

## [Suzie Elis](https://giftcard.news/author/suzie-elis/)

Journalist — Gift Cards & Digital Gifting

Suzie Elis covers gift card products, digital gifting and distribution for Gift Card News.

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