Canonical URL: https://giftcard.news/research-trends/page/23/ --- description: Market research, spending data, consumer behavior and industry forecasts. title: Research & Trends — page 23 | Gift Card News image: https://giftcard.news/images/social/v1/publication.jpg --- 1. [Home](https://giftcard.news/) 2. [Research & Trends](https://giftcard.news/research-trends/) 3. Page 23 # Research & Trends Market research, spending data, consumer behavior and industry forecasts. News ## [Virtual Incentives' 2015 article revisits an earlier survey-reward poll](https://giftcard.news/research-trends/gift-cards-found-to-be-most-appealing-incentive-for-market-research-part-95e9c9cc4819/) An informal poll reported in 2013 showed different preferences for Visa and virtual rewards; its original graphic gives 1,521 unweighted responses. [Suzie Elis](https://giftcard.news/author/suzie-elis/) October 10, 2015 2 min News ## [Virtual Incentives Reviews Digital Gift Card Availability in 2014 Research](https://giftcard.news/research-trends/study-finds-egift-cards-gaining-popularity-among-consumers-91cec4d9df45/) Virtual Incentives’ March 2015 commentary cites Bankrate’s card survey and CEB’s historical gift card estimates. [Daniel Brooks](https://giftcard.news/author/daniel-brooks/) March 4, 2015 2 min News ## [Virtual Incentives: Digital Survey Reward Fulfillment](https://giftcard.news/research-trends/virtual-incentives-discusses-benefits-of-digital-survey-incentives-a224d97c1100/) The provider’s 2014 guide discusses timely fulfillment, customization and international virtual rewards. [Suzie Elis](https://giftcard.news/author/suzie-elis/) November 18, 2014 1 min [Previous](https://giftcard.news/research-trends/page/22/) 1. [1](https://giftcard.news/research-trends/) 2. [21](https://giftcard.news/research-trends/page/21/) 3. [22](https://giftcard.news/research-trends/page/22/) 4. 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