Canonical URL: https://giftcard.news/research-trends/page/5/ --- description: Market research, spending data, consumer behavior and industry forecasts. title: Research & Trends — page 5 | Gift Card News image: https://giftcard.news/images/social/v1/publication.jpg --- 1. [Home](https://giftcard.news/) 2. [Research & Trends](https://giftcard.news/research-trends/) 3. Page 5 # Research & Trends Market research, spending data, consumer behavior and industry forecasts. [Research & Trends](https://giftcard.news/research-trends/) News ## [UMB Private Wealth Management Connects Financial Planning With Cash Flow and Legacy Goals](https://giftcard.news/research-trends/umb-financial-corp-provides-guidance-on-financial-planning-5eace92dcbd3/) UMB outlines a coordinated planning process covering assets, liabilities, protection, retirement and gift or estate considerations, with regular reviews. [Maya Bennett](https://giftcard.news/author/maya-bennett/) November 26, 2025 2 min [Research & Trends](https://giftcard.news/research-trends/) News ## [Fieldpoint Private Reviews Charitable Trust Structures for Planned Gifting](https://giftcard.news/research-trends/fieldpoint-private-provides-guidance-on-charitable-gifting-strategies-fo-f4432712d58e/) Fieldpoint Private’s Giving Tuesday paper compares charitable remainder trusts and the timing of distributions to donors and charities. [Emma Carter](https://giftcard.news/author/emma-carter/) November 20, 2025 2 min [Research & Trends](https://giftcard.news/research-trends/) News ## [UMB outlines family budgeting, savings and gifts when preparing for a baby](https://giftcard.news/research-trends/umb-guide-provides-tips-on-financially-preparing-for-a-baby-1d2e9e001cc6/) UMB’s November 2025 guide covers medical bills, childcare, baby supplies, savings accounts and financial documents for new parents. [Oliver Reed](https://giftcard.news/author/oliver-reed/) November 18, 2025 2 min [Research & Trends](https://giftcard.news/research-trends/) News ## [Jifiti Sets Out Embedded Lending and Virtual Card Options for Holiday Financing](https://giftcard.news/research-trends/jifiti-provides-guidance-on-consumer-financing-for-2025-holiday-season-0fc131542c2a/) Jifiti’s 2025 holiday guide discusses lending APIs, virtual cards and merchant integrations for consumer and B2B financing. [Emma Carter](https://giftcard.news/author/emma-carter/) November 13, 2025 2 min [Research & Trends](https://giftcard.news/research-trends/) News ## [NeoCurrency, NPC and Ipsos Study Digital Reward Cards for Survey Recruitment](https://giftcard.news/research-trends/neocurrency-npc-and-ipsos-explore-digital-reward-cards-in-survey-mailing-d73d0cde04ed/) The partners compare a mailed cash incentive with a physical card linked to digital rewards, examining survey recruitment and program costs. [Emma Carter](https://giftcard.news/author/emma-carter/) November 13, 2025 1 min [Research & Trends](https://giftcard.news/research-trends/) News ## [UMB highlights gift exchanges, shipping and travel in holiday budgets](https://giftcard.news/research-trends/umb-bank-highlights-hidden-holiday-costs-to-watch-for-431abae644fb/) UMB’s November 2025 holiday guide covers expenses beyond presents, including workplace gifts, deliveries, events and travel incidentals. [Oliver Reed](https://giftcard.news/author/oliver-reed/) November 12, 2025 2 min [Research & Trends](https://giftcard.news/research-trends/) News ## [Visa Forecasts 4.6% Increase in US Retail Sales for 2025 Holiday Season](https://giftcard.news/research-trends/visa-forecasts-4-6-increase-in-us-retail-sales-for-2025-holiday-season-811b8ef2212c/) Visa Business and Economic Insights forecasts a 4.6% year-over-year increase in total US retail sales for the 2025 holiday season, with shoppers planning to spend an average of… [Emma Carter](https://giftcard.news/author/emma-carter/) October 31, 2025 2 min [Research & Trends](https://giftcard.news/research-trends/) News ## [UMB outlines holiday charitable gifting through planned and pooled donations](https://giftcard.news/research-trends/umb-provides-guidance-on-planning-for-charitable-giving-during-the-holid-24f62faddf3a/) UMB’s charitable giving guidance combines a household donation budget, group contributions and recurring support for selected nonprofits. [Maya Bennett](https://giftcard.news/author/maya-bennett/) October 28, 2025 1 min [Research & Trends](https://giftcard.news/research-trends/) News ## [InComm’s 2025 holiday research points to gift card demand amid price concerns](https://giftcard.news/research-trends/incomm-s-2025-holiday-research-points-to-gift-card-demand-amid-price-concerns-473481603bd6/) InComm’s October 2025 analysis links planned gift card purchases with shopper concerns about prices, tariffs and holiday budgets. [Emma Carter](https://giftcard.news/author/emma-carter/) October 28, 2025 1 min [Research & Trends](https://giftcard.news/research-trends/) News ## [Virtual Incentives and EveryAnswer Compare Survey Gift Card Values](https://giftcard.news/research-trends/survey-experiment-finds-larger-gift-card-offers-do-not-always-improve-re-2d61410fa266/) Experiments with EveryAnswer and Virtual Incentives examine survey topics, gift card values and completion, finding larger offers were not always better. [Emma Carter](https://giftcard.news/author/emma-carter/) October 7, 2025 1 min [Research & Trends](https://giftcard.news/research-trends/) News ## [Runa: Gift Card and Payout Choice for Q4 2025 Reward Programs](https://giftcard.news/research-trends/runa-highlights-consumer-spending-trends-shaping-q4-2025-91d4a74a533c/) Runa links its Q4 2025 reward recommendations to spending on everyday essentials, experiences, wellness and dining. [Maya Bennett](https://giftcard.news/author/maya-bennett/) October 1, 2025 2 min [Research & Trends](https://giftcard.news/research-trends/) News ## [Runa Engineer Describes the Move From .NET to AWS Serverless](https://giftcard.news/research-trends/developer-learns-new-tech-stack-and-starts-shipping-code-in-90-days-at-r-c3c7cddad6c2/) An account of a developer’s first three months at Runa describes pairing, technical decision records and early contributions. [Oliver Reed](https://giftcard.news/author/oliver-reed/) September 15, 2025 2 min [Previous](https://giftcard.news/research-trends/page/4/) 1. [1](https://giftcard.news/research-trends/) 2. [3](https://giftcard.news/research-trends/page/3/) 3. [4](https://giftcard.news/research-trends/page/4/) 4. [5](https://giftcard.news/research-trends/page/5/) 5. [6](https://giftcard.news/research-trends/page/6/) 6. [7](https://giftcard.news/research-trends/page/7/) 7. 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