Canonical URL: https://giftcard.news/research-trends/todo-incomm-brazil-customer-week-2026-gift-card-sales-growth/ --- description: The operator's own data show a sharp year-on-year rise for September 13-19, led by corporate e-commerce, but omit absolute sales and full channel reconciliation. title: Todo InComm reports 72% gift-card sales growth during Brazil's Customer Week image: https://giftcard.news/images/social/v1/todo-incomm-reports-72-gift-card-sales-growth-during-brazil-s-customer-9a7672da151e1c53e59670c5dbae0488.jpg --- 1. [Home](https://giftcard.news/) 2. [Research & Trends](https://giftcard.news/research-trends/) # Todo InComm reports 72% gift-card sales growth during Brazil's Customer Week The operator's own data show a sharp year-on-year rise for September 13-19, led by corporate e-commerce, but omit absolute sales and full channel reconciliation. By [Oliver Reed](https://giftcard.news/author/oliver-reed/) October 1, 2026 2 min read [ Google News ](https://google.com/preferences/source?q=giftcard.news&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Fresearch-trends%2Ftodo-incomm-brazil-customer-week-2026-gift-card-sales-growth%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Todo+InComm+reports+72%25+gift-card+sales+growth+during+Brazil%27s+Customer+Week&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Fresearch-trends%2Ftodo-incomm-brazil-customer-week-2026-gift-card-sales-growth%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "LinkedIn") [ ](https://wa.me/?text=Todo+InComm+reports+72%25+gift-card+sales+growth+during+Brazil%27s+Customer+Week+https%3A%2F%2Fgiftcard.news%2Fresearch-trends%2Ftodo-incomm-brazil-customer-week-2026-gift-card-sales-growth%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "WhatsApp") ![Todo InComm artwork with a gift card above a group of people on a magenta background](https://giftcard.news/images/variants/v1/todo-incomm-reports-72-gift-card-sales-growth-during-brazil-s-customer-w1280.webp) Todo InComm published its Customer Week gift-card sales figures on October 1. Photo: Todo InComm [Todo InComm](https://giftcard.news/company/todo-incomm/) says gift-card sales across the operations it serves rose 72% during Brazil's Customer Week compared with the equivalent event in 2025\. The figures cover September 13-19, 2026 and were published in the operator's October 1 analysis. [\[S01\]](#article-source-1) The result is specific to Todo's serviced operations. The company does not provide an absolute sales figure, the number of participating retailers or a breakdown showing how much of the increase came from existing customers versus changes in its coverage. It should not be read as a measured growth rate for Brazil's entire gift-card market. ## Corporate e-commerce leads the reported mix Todo attributes 61.44% of total sales volume to B2B e-commerce. It separately says physical stores accounted for 15.06% of transactions and gives a 5.03% figure for consumer e-commerce. [\[S01\]](#article-source-1) The source shifts between sales-volume and transaction terminology and does not reconcile the three percentages into a complete channel total. That limits direct comparisons between them. The unreported portion cannot reliably be assigned to another channel from the information provided. The corporate share Your free reader account ## Continue reading for free. Create your account or sign in to get unlimited access. Continue with LinkedIn Continue with Google Continue with Facebook No payment required. Newsletter signup is optional. [Already registered? Sign in](https://giftcard.news/login/?returnTo=%2Fresearch-trends%2Ftodo-incomm-brazil-customer-week-2026-gift-card-sales-growth%2F) ## In this article ### Companies * [Todo InComm](https://giftcard.news/company/todo-incomm/) ### Sources and documents * [\[S01\] Official company source, 2026-10-01](https://www.todoincomm.com/2026/10/01/semana-do-cliente-2026-cartao-presente-cresce-72-e-indica-disposicao-de-compra-no-ultimo-trimestre/?utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news) — Todo InComm Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Fresearch-trends%2Ftodo-incomm-brazil-customer-week-2026-gift-card-sales-growth%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Todo+InComm+reports+72%25+gift-card+sales+growth+during+Brazil%27s+Customer+Week&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Fresearch-trends%2Ftodo-incomm-brazil-customer-week-2026-gift-card-sales-growth%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "LinkedIn") [ ](https://wa.me/?text=Todo+InComm+reports+72%25+gift-card+sales+growth+during+Brazil%27s+Customer+Week+https%3A%2F%2Fgiftcard.news%2Fresearch-trends%2Ftodo-incomm-brazil-customer-week-2026-gift-card-sales-growth%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial&utm%5Fsource=giftcard.news&utm%5Fcampaign=giftcard.news "WhatsApp") ![Portrait of Oliver Reed](https://giftcard.news/images/variants/v1/oliver-reed-editorial-portrait-w320.webp) About the author ## [Oliver Reed](https://giftcard.news/author/oliver-reed/) Journalist — Industry Deals & Research Oliver Reed covers industry acquisitions, investment and market research for Gift Card News. From reading to building ## Your next move in gift cards. Tell us what you’re building. We’ll help you explore suitable providers. 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