Canonical URL: https://giftcard.news/rewards-loyalty/all-star-outlines-personalization-in-business-gifting-after-disrupted-events-8a9f6e1c84f6/ --- description: All Star’s September 2021 guidance considers personal messages, recipient preferences and gift timing as alternatives to postponed gatherings. title: All Star outlines personalization in business gifting after disrupted events image: https://giftcard.news/images/social/v1/all-star-outlines-personalization-business-gifting-after-disrupted-events-35d44d5e54b1261f18e259d15ee65ad8.jpg --- 1. [Home](https://giftcard.news/) 2. [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) 3. All Star outlines personalization in business gifting after disrupted events [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News # All Star outlines personalization in business gifting after disrupted events All Star’s September 2021 guidance considers personal messages, recipient preferences and gift timing as alternatives to postponed gatherings. By [Suzie Elis](https://giftcard.news/author/suzie-elis/) Published: September 27, 2021 at 04:02 PM 1 min read Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fall-star-outlines-personalization-in-business-gifting-after-disrupted-events-8a9f6e1c84f6%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=All%20Star%20outlines%20personalization%20in%20business%20gifting%20after%20disrupted%20events "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fall-star-outlines-personalization-in-business-gifting-after-disrupted-events-8a9f6e1c84f6%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial "LinkedIn") [ ](https://wa.me/?text=All%20Star%20outlines%20personalization%20in%20business%20gifting%20after%20disrupted%20events%20https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fall-star-outlines-personalization-in-business-gifting-after-disrupted-events-8a9f6e1c84f6%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial "WhatsApp") ![All Star Incentives source illustration for All Star outlines personalization in business gifting after disrupted events](https://giftcard.news/images/variants/v1/all-star-outlines-personalization-business-gifting-after-disrupted-events-incentives-source-illustration-w800.webp) Photo: Source: allstarincentives.com [All Star Incentive Marketing](https://giftcard.news/company/all-star-incentive-marketing/) discussed business gifting as companies continued postponing events and group travel during the pandemic, in guidance published on September 27, 2021. The provider emphasized choosing gifts around the recipient and adding a personal message. It also identified a name or initials on the item as one way to distinguish a gift from a generic distribution. Its article cited the Business Gift Strategy Report in discussing the difference between senders’ intentions and recipients’ experiences. The Your free reader account ## Continue reading for free. Create your account or sign in to get unlimited access. 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Sign in](https://giftcard.news/login/?returnTo=%2Frewards-loyalty%2Fall-star-outlines-personalization-in-business-gifting-after-disrupted-events-8a9f6e1c84f6%2F) ## Sources and documents ExpandCollapse * [Business Gifts Build Relationships](https://allstarincentives.com/business-gifts-build-relationships/?utm%5Fsource=giftcard.news) — All Star Incentives ## In this article ### Companies * [All Star Incentive Marketing](https://giftcard.news/company/all-star-incentive-marketing/) Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fall-star-outlines-personalization-in-business-gifting-after-disrupted-events-8a9f6e1c84f6%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=All%20Star%20outlines%20personalization%20in%20business%20gifting%20after%20disrupted%20events "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fall-star-outlines-personalization-in-business-gifting-after-disrupted-events-8a9f6e1c84f6%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial "LinkedIn") [ ](https://wa.me/?text=All%20Star%20outlines%20personalization%20in%20business%20gifting%20after%20disrupted%20events%20https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fall-star-outlines-personalization-in-business-gifting-after-disrupted-events-8a9f6e1c84f6%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial "WhatsApp") ![Portrait of Suzie Elis](https://giftcard.news/images/variants/v1/suzie-elis-editorial-portrait-w320.webp) About the author ## [Suzie Elis](https://giftcard.news/author/suzie-elis/) Journalist — Gift Cards & Digital Gifting Suzie Elis covers gift card products, digital gifting and distribution for Gift Card News. 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[Find a provider ](https://giftcard.news/find-a-provider/) ## Related articles [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ### [Prezzee sets out employee gift card options for work anniversaries](https://giftcard.news/rewards-loyalty/prezzee-employee-gift-card-options-work-anniversaries/) [Maya Bennett](https://giftcard.news/author/maya-bennett/) September 15, 2026 2 min [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ### [GBK awards gifting event includes dining vouchers and brand experiences](https://giftcard.news/rewards-loyalty/gbk-awards-gifting-event-includes-dining-vouchers-and-brand-experiences-a4963844fdf2/) [Suzie Elis](https://giftcard.news/author/suzie-elis/) September 14, 2026 2 min [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ### [Brightspot outlines VIP hospitality and gifting for channel rewards](https://giftcard.news/rewards-loyalty/brightspot-vip-hospitality-gifting-channel-rewards/) [Maya 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