Canonical URL: https://giftcard.news/rewards-loyalty/mastercard-links-loyalty-rewards-to-forest-restoration-initiative-c41abd70576f/ --- description: The 2020 Priceless Planet expansion included tree redemptions through reward catalogs and payment tools. title: Mastercard links loyalty rewards to forest-restoration initiative image: https://giftcard.news/images/social/v1/mastercard-links-loyalty-rewards-forest-restoration-initiative-db66b2e96a9646117b24c3e33dfbb7a4.jpg --- 1. [Home](https://giftcard.news/) 2. [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) # Mastercard links loyalty rewards to forest-restoration initiative The 2020 Priceless Planet expansion included tree redemptions through reward catalogs and payment tools. By [Daniel Brooks](https://giftcard.news/author/daniel-brooks/) October 20, 2020 1 min read Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fmastercard-links-loyalty-rewards-to-forest-restoration-initiative-c41abd70576f%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Mastercard%20links%20loyalty%20rewards%20to%20forest-restoration%20initiative "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fmastercard-links-loyalty-rewards-to-forest-restoration-initiative-c41abd70576f%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial "LinkedIn") [ ](https://wa.me/?text=Mastercard%20links%20loyalty%20rewards%20to%20forest-restoration%20initiative%20https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fmastercard-links-loyalty-rewards-to-forest-restoration-initiative-c41abd70576f%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial "WhatsApp") ![Source illustration accompanying Mastercard links loyalty rewards to forest-restoration initiative](https://giftcard.news/images/variants/v1/mastercard-links-loyalty-rewards-forest-restoration-initiative-source-illustration-accompanying-w1280.webp) Photo: Source: newsroom.mastercard.com [Mastercard](https://giftcard.news/company/mastercard/) expanded its Priceless Planet Coalition on October 20, 2020, adding financial institutions, merchants and other partners to a forest-restoration initiative. It also described plans to let cardholders exchange reward points for trees through gift catalogs and Mastercard Pay with Rewards. The coalition's stated target was to restore 100 million trees over five years, working with Conservation International and the World Resources Institute. Initial restoration locations identified for the following year were in Kenya, Brazil and Australia. The payment-related tools included direct donations, purchase round-ups and interfaces that banks or merchants could use within customer journeys. Partner campaigns included a German [DZ BANK](https://giftcard.news/company/dz-bank/) initiative aiming to fund one tree per new card, with a 50,000-tree target. Mastercard additionally introduced an advisory committee including climate-policy specialists. The announcement described targets, planned redemptions and fundraising mechanisms. It did not establish that the full restoration target had already been achieved or that every rewards program offered tree redemptions. ## Sources and documents ExpandCollapse * [Mastercard links loyalty rewards to forest-restoration initiative](https://newsroom.mastercard.com/news/press/2020/october/priceless-planet-coalition-expands-unites-businesses-and-consumers-worldwide-to-preserve-the-environment/?utm%5Fsource=giftcard.news) — newsroom.mastercard.com ## In this article ### Companies * [DZ BANK](https://giftcard.news/company/dz-bank/) * [Mastercard](https://giftcard.news/company/mastercard/) Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fmastercard-links-loyalty-rewards-to-forest-restoration-initiative-c41abd70576f%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Mastercard%20links%20loyalty%20rewards%20to%20forest-restoration%20initiative "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fmastercard-links-loyalty-rewards-to-forest-restoration-initiative-c41abd70576f%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial "LinkedIn") [ ](https://wa.me/?text=Mastercard%20links%20loyalty%20rewards%20to%20forest-restoration%20initiative%20https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fmastercard-links-loyalty-rewards-to-forest-restoration-initiative-c41abd70576f%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial "WhatsApp") ![Portrait of Daniel Brooks](https://giftcard.news/images/variants/v1/daniel-brooks-editorial-portrait-w320.webp) About the author ## [Daniel Brooks](https://giftcard.news/author/daniel-brooks/) Journalist — Payments, Security & PCI DSS Daniel Brooks covers payment networks, financial technology, payment security, gift card fraud and PCI DSS for Gift Card News. From reading to building ## Your next move in gift cards. Tell us what you’re building. We’ll help you explore suitable providers. [Find a provider ](https://giftcard.news/find-a-provider/) ## Related articles [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ### [Giftbit’s Research Incentive Guide Puts Unclaimed Gift Cards and Privacy in Focus](https://giftcard.news/rewards-loyalty/giftbit-research-incentives-unclaimed-gift-cards-privacy/) [Maya Bennett](https://giftcard.news/author/maya-bennett/) September 17, 2026 2 min [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ### [Yoyo Reports Platō Loyalty Results a Year After Card-Linked Launch](https://giftcard.news/rewards-loyalty/yoyo-plato-card-linked-loyalty-first-year-results/) [Maya Bennett](https://giftcard.news/author/maya-bennett/) September 16, 2026 2 min [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ### [Prezzee sets out employee gift card options for work anniversaries](https://giftcard.news/rewards-loyalty/prezzee-employee-gift-card-options-work-anniversaries/) [Maya Bennett](https://giftcard.news/author/maya-bennett/) September 15, 2026 2 min ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://giftcard.news/#publisher","name":"Gift Card News","url":"https://giftcard.news/","logo":{"@type":"ImageObject","url":"https://giftcard.news/brand/giftcard-news-logo.svg"}},{"@type":"Person","@id":"https://giftcard.news/author/daniel-brooks/#person","name":"Daniel Brooks","url":"https://giftcard.news/author/daniel-brooks/","description":"Daniel Brooks covers payment networks, financial technology, payment security, gift card fraud and PCI DSS for Gift Card News.","jobTitle":"Journalist — Payments, Security & PCI DSS","image":{"@type":"ImageObject","url":"https://giftcard.news/images/daniel-brooks-editorial-portrait.webp","contentUrl":"https://giftcard.news/images/daniel-brooks-editorial-portrait.webp","width":256,"height":256,"caption":"Illustrated portrait representing the Daniel Brooks editorial 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