Canonical URL: https://giftcard.news/rewards-loyalty/neocurrency-s-eric-thiegs-receives-ima-lifetime-achievement-award-4d44623e294e/ --- description: The 2026 industry award recognised Thiegs’s career in gift cards, digital rewards and incentive programmes. title: NeoCurrency’s Eric Thiegs receives IMA lifetime achievement award image: https://giftcard.news/images/social/v1/neocurrency-s-eric-thiegs-receives-ima-lifetime-achievement-award-9613dac5151fccbaf83a7ddcc0880cd9.jpg --- 1. [Home](https://giftcard.news/) 2. [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) 3. NeoCurrency’s Eric Thiegs receives IMA lifetime achievement award [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News # NeoCurrency’s Eric Thiegs receives IMA lifetime achievement award The 2026 industry award recognised Thiegs’s career in gift cards, digital rewards and incentive programmes. By [Oliver Reed](https://giftcard.news/author/oliver-reed/) Published: July 24, 2026 at 12:00 AM 1 min read Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fneocurrency-s-eric-thiegs-receives-ima-lifetime-achievement-award-4d44623e294e%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=NeoCurrency%E2%80%99s%20Eric%20Thiegs%20receives%20IMA%20lifetime%20achievement%20award "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fneocurrency-s-eric-thiegs-receives-ima-lifetime-achievement-award-4d44623e294e%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial "LinkedIn") [ ](https://wa.me/?text=NeoCurrency%E2%80%99s%20Eric%20Thiegs%20receives%20IMA%20lifetime%20achievement%20award%20https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fneocurrency-s-eric-thiegs-receives-ima-lifetime-achievement-award-4d44623e294e%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial "WhatsApp") ![NeoCurrency article image for NeoCurrency’s Eric Thiegs receives IMA lifetime achievement award](https://giftcard.news/images/variants/v1/neocurrency-s-eric-thiegs-receives-ima-lifetime-achievement-award-article-image-w1280.webp) Photo: Source: neocurrency.com [Eric Thiegs](https://giftcard.news/person/eric-thiegs/), head of strategy and growth at [NeoCurrency](https://giftcard.news/company/neocurrency/), received the Incentive Marketing Association’s Lifetime Achievement Award at its 2026 summit in Baltimore. NeoCurrency reported the recognition in a July 24 article. The award, introduced in 2016, recognises long-term contributions to the incentive industry and leadership that has influenced others working in the sector. NeoCurrency linked Thiegs’s work to its expansion in digital gift cards, prepaid rewards and cash-like payment options. The company said its catalogue had grown beyond 3,000 digital brand choices, with distribution across 140 countries and 52 currencies. Those figures described NeoCurrency’s business at the time of the award announcement. Its listed reward options ranged from retailer brands such as [Amazon](https://giftcard.news/company/amazon/), [Apple](https://giftcard.news/company/apple/) and [Walmart](https://giftcard.news/company/walmart/) to prepaid cards and services including [PayPal](https://giftcard.news/company/paypal/) and [Venmo](https://giftcard.news/company/venmo/). Thiegs joined NeoCurrency in 2023 to lead strategy and growth after holding senior roles elsewhere in the gift card industry. The recognition adds an industry honour to a career focused on connecting merchants, reward providers and business buyers. ## Sources and documents ExpandCollapse * [NeoCurrency’s Eric Thiegs receives IMA lifetime achievement award](https://neocurrency.com/press-release/neocurrencys-eric-thiegs-receives-ima-lifetime-achievement-award/?utm%5Fsource=giftcard.news) — neocurrency.com ## In this article ### Companies * [Amazon](https://giftcard.news/company/amazon/) * [Apple](https://giftcard.news/company/apple/) * [NeoCurrency](https://giftcard.news/company/neocurrency/) * [PayPal](https://giftcard.news/company/paypal/) * [Venmo](https://giftcard.news/company/venmo/) * [Walmart](https://giftcard.news/company/walmart/) ### People * [Eric Thiegs](https://giftcard.news/person/eric-thiegs/) Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fneocurrency-s-eric-thiegs-receives-ima-lifetime-achievement-award-4d44623e294e%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=NeoCurrency%E2%80%99s%20Eric%20Thiegs%20receives%20IMA%20lifetime%20achievement%20award "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fneocurrency-s-eric-thiegs-receives-ima-lifetime-achievement-award-4d44623e294e%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial "LinkedIn") [ ](https://wa.me/?text=NeoCurrency%E2%80%99s%20Eric%20Thiegs%20receives%20IMA%20lifetime%20achievement%20award%20https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fneocurrency-s-eric-thiegs-receives-ima-lifetime-achievement-award-4d44623e294e%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial "WhatsApp") ![Portrait of Oliver Reed](https://giftcard.news/images/variants/v1/oliver-reed-editorial-portrait-w320.webp) About the author ## [Oliver Reed](https://giftcard.news/author/oliver-reed/) Journalist — Industry Deals & Research Oliver Reed covers industry acquisitions, investment and market research for Gift Card News. From reading to building ## Your next move in gift cards. Tell us what you’re building. We’ll help you explore suitable providers. 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