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---
description: Its April 2025 guidance covers gift cards, payments and other rewards for specific sales objectives, alongside normal compensation.
title: TruCentive Guides Short-Term Sales Incentives With Gift Card Choice
image: https://giftcard.news/images/social/v1/trucentive-guides-short-term-sales-incentives-gift-card-choice-637adc0d63a5b0c48900bfda88aee3cf.jpg
---

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# TruCentive Guides Short-Term Sales Incentives With Gift Card Choice

Its April 2025 guidance covers gift cards, payments and other rewards for specific sales objectives, alongside normal compensation.

By [Emma Carter](https://giftcard.news/author/emma-carter/) April 8, 2025 1 min read 

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 Photo: Source: trucentive.com 

[TruCentive](https://giftcard.news/company/trucentive/) outlined short-term sales incentive programmes using gift cards and other recipient-selected rewards in guidance published on April 8, 2025\. It linked these occasional programmes to defined business objectives and distinguished them from salary, commission and scheduled bonuses.

The suggested uses included product launches, inventory reduction, end-of-period targets and responses to competitive pressure. TruCentive also discussed pairing sales-team rewards with incentives aimed at customers.

Gift cards were one option within a broader selection that included payments, merchandise, charitable choices, experiences

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## Sources and documents

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* [Sales Incentives](https://trucentive.com/2025/04/08/sales-incentives/?utm%5Fsource=giftcard.news) — trucentive.com

## In this article

### Companies

* [TruCentive](https://giftcard.news/company/trucentive/)

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About the author

## [Emma Carter](https://giftcard.news/author/emma-carter/)

Journalist — Retail & E-commerce

Emma Carter covers retail, e-commerce and the gift card shopping experience for Gift Card News.

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