Canonical URL: https://giftcard.news/rewards-loyalty/virtual-incentives-provides-guidance-on-employee-retention-strategies-us-baf3174987fd/ --- description: Its August 2018 guidance combines recognition with compensation, development opportunities, flexible work and employee feedback. title: Virtual Incentives Places Gift Card Choice in Employee Retention Planning image: https://giftcard.news/images/social/v1/virtual-incentives-places-gift-card-choice-employee-retention-planning-3350858e940c3a30235cfdf77516e189.jpg --- 1. [Home](https://giftcard.news/) 2. [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) # Virtual Incentives Places Gift Card Choice in Employee Retention Planning Its August 2018 guidance combines recognition with compensation, development opportunities, flexible work and employee feedback. By [Daniel Brooks](https://giftcard.news/author/daniel-brooks/) August 16, 2018 1 min read Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fvirtual-incentives-provides-guidance-on-employee-retention-strategies-us-baf3174987fd%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Virtual%20Incentives%20Places%20Gift%20Card%20Choice%20in%20Employee%20Retention%20Planning "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fvirtual-incentives-provides-guidance-on-employee-retention-strategies-us-baf3174987fd%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial "LinkedIn") [ ](https://wa.me/?text=Virtual%20Incentives%20Places%20Gift%20Card%20Choice%20in%20Employee%20Retention%20Planning%20https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fvirtual-incentives-provides-guidance-on-employee-retention-strategies-us-baf3174987fd%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial "WhatsApp") ![Source image for Virtual Incentives Provides Guidance on Employee Retention Strategies Using Gift Cards as Rewards](https://giftcard.news/images/variants/v1/virtual-incentives-places-gift-card-choice-employee-retention-planning-source-image-provides-w600.webp) Photo: Source: virtualincentives.com [Virtual Incentives](https://giftcard.news/company/virtual-incentives/) described rewards as one element of an employee retention plan in guidance published on August 16, 2018\. The company began with pay and benefits, arguing that recognition should accompany competitive employment conditions. For rewards, it suggested acknowledging milestones and extra effort with frequent, relevant incentives. Its examples included virtual cards and a choice-based gift card offering so employees could select a brand they preferred. The guidance also addressed career development and communication about progression. Virtual Incentives advised employers to give staff a clearer view of future opportunities rather than relying only on loyalty to the organisation. Flexible schedules and remote working were discussed as additional considerations, alongside flexibility in reward format. Those recommendations reflected the provider’s perspective in 2018 rather than a current assessment of a particular employer’s arrangements. Finally, the company recommended asking existing employees why they stay and providing ways to offer feedback before an exit interview. The article did not report a measured retention improvement for its own reward programmes. ## Sources and documents ExpandCollapse * [5 Ways to Keep Top Talent Happy & Engaged](https://www.virtualincentives.com/5-employee-retention-ideas/?utm%5Fsource=giftcard.news) — virtualincentives.com ## In this article ### Companies * [Virtual Incentives](https://giftcard.news/company/virtual-incentives/) Share [ ](https://x.com/intent/post?url=https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fvirtual-incentives-provides-guidance-on-employee-retention-strategies-us-baf3174987fd%2F%3Futm%5Fsource%3Dx%26utm%5Fmedium%3Dsocial&text=Virtual%20Incentives%20Places%20Gift%20Card%20Choice%20in%20Employee%20Retention%20Planning "X") [ ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fvirtual-incentives-provides-guidance-on-employee-retention-strategies-us-baf3174987fd%2F%3Futm%5Fsource%3Dlinkedin%26utm%5Fmedium%3Dsocial "LinkedIn") [ ](https://wa.me/?text=Virtual%20Incentives%20Places%20Gift%20Card%20Choice%20in%20Employee%20Retention%20Planning%20https%3A%2F%2Fgiftcard.news%2Frewards-loyalty%2Fvirtual-incentives-provides-guidance-on-employee-retention-strategies-us-baf3174987fd%2F%3Futm%5Fsource%3Dwhatsapp%26utm%5Fmedium%3Dsocial "WhatsApp") ![Portrait of Daniel Brooks](https://giftcard.news/images/variants/v1/daniel-brooks-editorial-portrait-w320.webp) About the author ## [Daniel Brooks](https://giftcard.news/author/daniel-brooks/) Journalist — Payments, Security & PCI DSS Daniel Brooks covers payment networks, financial technology, payment security, gift card fraud and PCI DSS for Gift Card News. From reading to building ## Your next move in gift cards. Tell us what you’re building. We’ll help you explore suitable providers. [Find a provider ](https://giftcard.news/find-a-provider/) ## Related articles [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ### [Giftbit’s Research Incentive Guide Puts Unclaimed Gift Cards and Privacy in Focus](https://giftcard.news/rewards-loyalty/giftbit-research-incentives-unclaimed-gift-cards-privacy/) [Maya Bennett](https://giftcard.news/author/maya-bennett/) September 17, 2026 2 min [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ### [Yoyo Reports Platō Loyalty Results a Year After Card-Linked Launch](https://giftcard.news/rewards-loyalty/yoyo-plato-card-linked-loyalty-first-year-results/) [Maya Bennett](https://giftcard.news/author/maya-bennett/) September 16, 2026 2 min [Rewards & Loyalty](https://giftcard.news/rewards-loyalty/) News ### [Prezzee sets out employee gift card options for work anniversaries](https://giftcard.news/rewards-loyalty/prezzee-employee-gift-card-options-work-anniversaries/) [Maya Bennett](https://giftcard.news/author/maya-bennett/) September 15, 2026 2 min ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://giftcard.news/#publisher","name":"Gift Card News","url":"https://giftcard.news/","logo":{"@type":"ImageObject","url":"https://giftcard.news/brand/giftcard-news-logo.svg"}},{"@type":"Person","@id":"https://giftcard.news/author/daniel-brooks/#person","name":"Daniel Brooks","url":"https://giftcard.news/author/daniel-brooks/","description":"Daniel Brooks covers payment networks, financial technology, payment security, gift card fraud and PCI DSS for Gift Card News.","jobTitle":"Journalist — Payments, Security & PCI DSS","image":{"@type":"ImageObject","url":"https://giftcard.news/images/daniel-brooks-editorial-portrait.webp","contentUrl":"https://giftcard.news/images/daniel-brooks-editorial-portrait.webp","width":256,"height":256,"caption":"Illustrated portrait representing the Daniel Brooks editorial 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