All Digital Rewards introduces teen prepaid card for research incentives

All Digital Rewards has introduced a Teen Prepaid Reward Card for market research programs involving participants aged 13 to 18. The August 21, 2023 product announcement describes an incentive designed for both individual research projects and continuing participation.

The company says organizations can choose digital or physical cards and a single-use or reloadable configuration. A digital card gives participants access to their reward electronically, while the physical format provides a card they can carry. Reloading is presented as an option for programs that reward the same participant more than once.

All Digital Rewards also describes wallet integration and spending controls intended for younger recipients. The controls restrict purchases at selected categories of merchant, including lottery outlets, liquor stores, bars, casinos and adult entertainment businesses. Those restrictions form part of the product design rather than a claim that every purchase will be suitable for every individual teenager.