Gift Card Partners has outlined the purchasing, delivery and security work behind employee gift card programs, with its Engage2Reward service positioned as a way to centralize those operations. The August 10, 2026 article is by the company’s founder and CEO, Deborah Merkin.
The article separates the recipient’s reward experience from the tasks carried out by HR, procurement, finance and support teams. Those tasks include supplier onboarding, catalog maintenance, purchase approvals, invoice reconciliation, failed deliveries, replacements and reporting.
Catalog access and fulfillment
Gift Card Partners says Engage2Reward offers more than 400 gift card brands through an ordering portal and gift card API. Its Choice Card lets recipients select their reward, reducing the need for an employer to predict each person’s preferred merchant.
The company describes digital and physical fulfillment with order tracking,
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- The Hidden Operational Costs of Managing Employee Rewards Internally — giftcardpartners.com
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Emma Carter
Emma Carter covers retail, e-commerce and the gift card shopping experience for Gift Card News.