Virtual Incentives outlines prepaid gift cards for faster customer rebate fulfillment

Virtual Incentives described prepaid gift cards as a way to shorten customer rebate delivery in guidance published on July 25, 2011. The company contrasted online reward fulfilment with traditional rebate processes that could take six to eight weeks.

Its proposed programs used products such as Virtual Visa alongside other branded or customized rewards. Businesses could define different qualification levels and corresponding reward values, then distribute the incentives over the internet after customers met the program requirements.