All Digital Rewards published software selection guidance for channel incentive programs in September 2020. The provider urged buyers to assess whether their existing systems supported the program’s reward choices, reporting and participant experience before expanding or changing technology.

The recommended features included modular design, third-party integration and digital delivery. The company also highlighted customization and support as factors that could determine whether software fitted a particular partner program.

Catalog breadth was one selection criterion. ADR advised buyers to look for rewards that participants valued, which could include gift cards, merchandise and virtual products, rather than equating a higher price with a more effective incentive.

Real-time analytics and data controls were discussed alongside an interface that participants could navigate easily. The guide linked those functions with monitoring the program and helping partners engage with it.

Cost remained a separate consideration. ADR recommended comparing quotations against the required capabilities and available budget, and presented ChannelSTACK as its own configurable channel management offering. The article did not announce a new release or provide a fixed software price.