On November 14, 2016, Buyatab Online Inc. announced that it has implemented an eGift Card program for Hyatt Hotels Corporation, a global hospitality company with widely recognized brands.

The new partnership enables Hyatt to leverage the growth of online and mobile device usage, allowing customers to purchase both plastic and eGift Cards through the Hyatt website and send them instantly to recipients via email.

Hyatt Gift cards are redeemable at participating Hyatt locations throughout North and South America, providing customers with a convenient option to give the gift of luxury.

According to Lauren Loudenslagel, director of sales and operations for Hyatt, the Buyatab solution offers customers a convenient option to purchase and give the gift of Hyatt, while also extending and elevating the company's online presence.

Matias Marquez, founder and COO of Buyatab, expressed excitement about the partnership, stating that Hyatt's customer commitment applies not only to the guest experience in their hotels but also to creating a secure and branded solution for supplying gift cards online.

Buyatab is a leading provider of advanced online gift card infrastructure solutions for medium and large-sized businesses, with clients in the United States, Canada, and Europe.

The company's technology has full compatibility with mobile wallets such as Apple Wallet and Google Pay, and provides eGift Card services to merchants in a wide variety of sectors, including retail, hospitality, and restaurant.

The implementation of the eGift Card program is expected to enhance Hyatt's gift card program and provide customers with a seamless and convenient way to purchase and send gift cards.