On July 21, 2014, Buyatab announced that it has implemented an eGift Card solution for Bellissima Fashions, a leading women's fashion designer and retailer with 22 locations in western Canada, as reported by Buyatab on its website at https://web.buyatab.com/our-news/buyatab-implements-egift-card-solution-bellissima/.

The eGift Card program enables Bellissima's customers to purchase gift cards electronically from the company's website and have them delivered instantly or on a scheduled basis to recipients.

According to Matias Marquez, Buyatab's VP and Chief Product Officer, Bellissima wanted to provide a means for their customer fan base to easily acquire and send gift cards online, while also reducing the time and cost associated with sending promotional gift cards.

With the Buyatab portal, Bellissima management can now send thousands of promotional eGift Cards in seconds, supporting their seasonal marketing initiatives with reduced time and cost.

Buyatab is a leading provider of advanced online gift card infrastructure solutions for medium and large-sized businesses, offering a seamless solution for gift cards to be purchased from a merchant's online properties and delivered to recipients via email or text message.

The company's technology has full compatibility with mobile wallets such as Apple Wallet and Google Pay, and it provides eGift Card services to merchants in a wide variety of sectors, including retail, hospitality, and restaurant.

Buyatab has clients in the United States, Canada, and Europe, and its eGift Card solution is designed to leverage the rapid growth in mobile device and social media use.

The implementation of the eGift Card solution for Bellissima Fashions is expected to benefit both the company's management and its customers, providing a convenient and efficient way to purchase and send gift cards online.