Zendit has described how resellers can add four prepaid product categories to an existing website or application. Its April 2023 guide covers mobile top-ups, mobile data bundles, digital gift cards and prepaid utility vouchers.

For airtime, the company said its offering covered more than 500 mobile operators in over 150 countries at the time. Data bundles provide a related product for customers who want a defined amount of mobile connectivity.

The gift card offering allows a reseller to distribute products from participating brands. Zendit describes API integration as the means of bringing those products into the reseller’s own service.

The utility category includes prepaid electricity, water and gas vouchers in supported markets. The article discusses access to those products rather than a universal service for every type of household bill.

Zendit says resellers can earn a markup on transactions across the categories. Its guide presents the model and available product types without guaranteeing revenue or a specific margin for a business.