Virtual Incentives appointed Frank Kelly to lead its work with the insights industry, the company announced in October 2023.
Kelly joined after more than three decades in research-related leadership roles across North America and Europe. Most recently, he had spent five years at Ipsos leading its panel products and platforms team. His background also includes Kantar Profiles and Nielsen.
The role covers relationships with research clients and the development of participant incentive strategies. Virtual Incentives said it wanted to help
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- Virtual Incentives appoints Frank Kelly to lead its insights practice — virtualincentives.com
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Suzie Elis
Suzie Elis covers gift card products, digital gifting and distribution for Gift Card News.