Virtual Incentives and Alida have completed an integration that brings reward fulfillment into Alida's Sparq insights platform. The announcement carries an August 1, 2020 dateline and was published on the Virtual Incentives website on October 15, 2020.
Virtual Incentives' reward platform is incorporated into the Sparq App Center. Customers can use it to deliver virtual gift cards automatically when insight-community members take part in activities such as surveys.
The providers said brands could customize the reward options for their audiences. Alida product president Riaz Raihan described the integration as a way to
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- Virtual Incentives x Alida Partner to solve for community payments — virtualincentives.com
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Daniel Brooks
Daniel Brooks covers payment networks, financial technology, payment security, gift card fraud and PCI DSS for Gift Card News.