One10 has published guidance on using points-based rewards for employees, customers and channel partners, explaining how catalog choice, clear communications and fulfillment affect program delivery. Its May 6, 2021 article describes the role of its Rewarding You catalog and PerformX platform within that approach.

The model awards points for defined activities and lets participants exchange them for rewards. One10 says program operators can adapt the earning rules as goals or audiences change and can use a company-branded points currency. Participation and redemption data can also help operators understand which rewards participants choose.

Catalog design is a central consideration. One10 recommends a range of reward types and values that takes account of different interests, local markets and cultural preferences. Its Rewarding You offering includes merchandise, gift cards, experiences, event tickets, donations and travel, allowing participants to work toward different outcomes within the same program.

The company also discusses saving points for a particular reward. This makes progress information relevant throughout the earning period: participants need to understand what they can earn, what they already hold and how to redeem. One10 describes PerformX as supporting multiple promotion types within incentive programs.

Communication should continue after launch. The guide recommends explaining program rules and maintaining contact through channels such as email, posts and the program portal. For a program involving external partners as well as internal teams, the information needs to reach each audience and reflect the activities being rewarded.

Fulfillment is part of the experience after redemption. One10 identifies order tracking, support for damaged goods and help with delivery issues as responsibilities that operators should address when choosing a reward provider. The company reported that 98% of its awards were received within three days; the article presented this as its own fulfillment figure and did not specify an observation period.

Finally, One10 recommends a mobile-first interface that makes it straightforward to join, follow progress and claim rewards. Its guidance treats technology, communications, catalog selection and service support as connected parts of operating a points program.