Research & Trends Analysis
Gift Card Fraud in the United States
Gift card fraud is more than a demand for a code. Explore 32 mechanisms, a detailed 50-state evidence map, the money behind the cases and the controls that matter.
The Home Depot
News mentioning The Home Depot, with the latest coverage from Gift Card News.
Research & Trends Analysis
Gift Card Breakage - The money left behind
What happens to gift card money that goes unspent? An investigation across 14 companies, consumer surveys, Statista data, accounting rules and academic research, with 24…
Research & Trends Analysis
What people want when they check a gift card balance
Why do people check gift card balances? US survey data reveal demand for simpler checks, reasons balances stay unused, and the payment rules that shape the next step.
Research & Trends Analysis
US E-commerce Gift Card Research 2026: Customer Experience and Profitability
A US-focused study of ecommerce gift card experiences, platform rules, merchant case studies and the full-cycle economics behind program profitability.
Gift Cards News
Giftbit Outlines eBay Gift Card Replacements After Sales Phase-Out
Giftbit advises incentive managers on replacement rewards as eBay phases out new gift card sales, while existing cards and balances remain valid.