Zendit described its prepaid platform as a distribution route for businesses offering digital gift cards, mobile top-ups, data and prepaid utilities to underserved communities, in commentary published on October 17, 2023. The company focused on entrepreneurs adding services for customers with limited access to conventional utilities or banking.

Its product examples included mobile top-ups, data bundles, prepaid utilities and digital gift cards. Zendit said these services could allow local providers to offer customers ways to fund connectivity and other purchases in advance.

The company framed distribution as an opportunity for businesses already working with underserved communities. It argued that using an existing platform could reduce the infrastructure needed to add prepaid services to an offering.

The post connected access to mobile and internet services with broader opportunities for communication and participation in the digital economy. These were the company’s stated reasons for extending distribution, rather than results from a documented community project.

Zendit did not identify a new local deployment, name a beneficiary community or quantify access improvements in the article. It presented potential applications of its existing service range and called for cooperation among businesses, public bodies and communities.