Todo projects Q4 gift-card growth of 25% in food and 13% in fashion
The Brazilian provider has issued category forecasts from its own ecosystem, but has not disclosed the comparison period, underlying totals or forecasting method.
News mentioning Todo InComm, with the latest coverage from Gift Card News.
The Brazilian provider has issued category forecasts from its own ecosystem, but has not disclosed the comparison period, underlying totals or forecasting method.
The operator's own data show a sharp year-on-year rise for September 13-19, led by corporate e-commerce, but omit absolute sales and full channel reconciliation.
The September 9 disclosure pairs January-August sales growth with distribution across more than 1,400 Americanas stores, while leaving the sales measure undefined.
The provider reports different redemption channels by retail category, while leaving the measurement period, sample and transaction basis undisclosed.
Corporate orders grew faster than Todo's overall Father's Day gift-card sales, while its Zift Card campaign reported separate gains across a longer period.