Research & Trends Analysis
Israel’s Virtual Gift Card Economy
Inside Israel’s virtual gift-card economy: BUYME’s acquisition, employer rewards, twelve provider profiles, new voucher rules and the practical value of the final shekel.
Statista
News mentioning Statista, with the latest coverage from Gift Card News.
Research & Trends Analysis
Inside Asia’s Digital Gift Card Economy
From messaging gifts to employee rewards, Asia’s virtual gift cards follow different rules. Explore 20 providers, 13 markets, consumer research and the fate of small balances.
Research & Trends Analysis
Europe’s Digital Gift Card Divide
A digital gift crosses borders faster than the rules behind it. Explore European gift-card providers, currencies, expiry, fees and the rights to remaining value.
Research & Trends Analysis
Who Powers Virtual Gift Cards on Shopify?
A source-backed directory of 18 Shopify app relationships, six provider groups, virtual Visa and Mastercard routes, software fees and the rights to unused value.
Research & Trends Analysis
Gift Card Breakage - The money left behind
What happens to gift card money that goes unspent? An investigation across 14 companies, consumer surveys, Statista data, accounting rules and academic research, with 24…
Research & Trends Analysis
What people want when they check a gift card balance
Why do people check gift card balances? US survey data reveal demand for simpler checks, reasons balances stay unused, and the payment rules that shape the next step.
Research & Trends News
Gift cards enter the 2026 holiday season on 57% of US shoppers' lists
New July 2026 survey data puts gift cards behind clothing in US holiday purchase plans. The business opportunity starts before the last-minute rush.