Research & Trends News
Virtual Incentives Connects Ipsos’s Digital Finance Findings to Reward Delivery
A 2016 commentary discusses mobile banking expectations and the role of APIs in electronic gift card experiences.
Research & Trends
Market research, spending data, consumer behavior and industry forecasts.
Research & Trends News
Virtual Incentives’ 2015 Poll Favors Gift Cards as Survey Rewards
An informal Google Consumer Surveys poll of 1,500 people found stronger stated interest in Visa and store gift cards than other reward models.
Research & Trends News
Virtual Incentives Reviews Digital Gift Card Availability in 2014 Research
Virtual Incentives’ March 2015 commentary cites Bankrate’s card survey and CEB’s historical gift card estimates.
Research & Trends News
Virtual Incentives: Digital Survey Reward Fulfillment
The provider’s 2014 guide discusses timely fulfillment, customization and international virtual rewards.