Research & Trends Analysis
Gift Card Breakage - The money left behind
What happens to gift card money that goes unspent? An investigation across 14 companies, consumer surveys, Statista data, accounting rules and academic research, with 24…
Best Buy
News mentioning Best Buy, with the latest coverage from Gift Card News.
Research & Trends Analysis
What people want when they check a gift card balance
Why do people check gift card balances? US survey data reveal demand for simpler checks, reasons balances stay unused, and the payment rules that shape the next step.
Research & Trends Analysis
US E-commerce Gift Card Research 2026: Customer Experience and Profitability
A US-focused study of ecommerce gift card experiences, platform rules, merchant case studies and the full-cycle economics behind program profitability.
Rewards & Loyalty News
Best Buy expands holiday gifting, member rewards and in-chat shopping
Best Buy ties holiday gifting to membership rewards, wider distribution and repeat purchasing, with important differences between points and cash.
Gift Cards News
Giftbit adds Tim Hortons, Rexall and Best Buy to Canadian rewards options
The April 2025 catalogue update expands brand choices for incentive-program buyers serving Canadian recipients.
Gift Cards News
Virtual Incentives Details Rewards API Coverage Across 51 Countries in 2022
The company’s March 2022 platform overview reported more than 100 API customers and a reward catalogue covering over 1,050 brands and services.
Gift Cards News
Virtual Incentives passes 1,000 digital gift card brands in global rewards catalogue
Virtual Incentives reported more than 1,000 digital gift card brands for employee rewards, customer loyalty and market research incentives in October 2021.
Research & Trends News
Amazon led Gift Card Granny resale requests in autumn 2016
The platform’s ranking measured requests for cash offers, not completed sales or national gift-card market share.
Gift Cards News
Buyatab Partners with Petro-Canada to Offer eGift Cards as Loyalty Rewards
Buyatab has partnered with Petro-Canada to offer eGift cards as a reward option in the Petro-Points loyalty program.