Edenred and Mastercard expand Belgian employee-voucher payments
The 2022 card rollout added mobile payment support and a wider potential acceptance network.
Daniel Brooks
Research & Trends News
InComm's 2021 shopper research finds rebound in gift card giving
InComm's April 2022 report describes increased gifting of retailer and network-branded cards during 2021, with planned purchases and knowledge of the recipient shaping selection.
Gift Cards News
Virtual Incentives reports 95% growth in virtual Visa issuance during 2021
Virtual Incentives reported faster growth in virtual than physical Visa issuance and urged reward programs to consider digital delivery to reduce plastic use.
Rewards & Loyalty News
Online Rewards makes case for personalized loyalty catalogs beyond cashback
Online Rewards argues that tailored merchandise and reward choices can differentiate a loyalty program when competitors offer similar cashback rates.
CPI Card Group and MAP Bring Card@Once Instant Issuance to Credit Unions
The CPI–MAP collaboration gives credit unions access to cloud-based Card@Once, including in-branch replacement cards and contactless-capable card issuance.
Mastercard and Payment International Enterprise launch FLOOSS prepaid app
The February 2022 Bahrain launch combined a prepaid Mastercard with app-based payments, transfers, telecom services and gift vouchers.
Gift Cards News
Virtual Incentives Cites Gift Card Interest in Vehicle Recall Survey
Its January 2022 commentary cites an Urban Science-commissioned Harris Poll on incentives and consumers’ stated willingness to address open recalls.
Rewards & Loyalty News
Virtual Incentives Recommends Gift Card Choice and Delivery for Employee Retention
The November 2021 guidance recommends public recognition, multiple reward brands and prompt delivery in employee incentive programmes.
Industry Deals News
Diggecard sales manager Henrik Johnsen wins 2021 Incentive Awards recognition
Henrik Johnsen received the Industry Young Gun award after work on retailer onboarding and gift card projects, including Diggecard's Edenred Italy programme.
Gift Cards News
Diggecard brings hospitality gift card platform to UK restaurant trade event
Diggecard’s November 2021 update describes restaurant gift card sales, redemption and B2B distribution across Norway and the UK.
Industry Deals News
Rellevate plans Richard Petty Visa gift card promotion at Phoenix NASCAR finale
Rellevate and the Richard Petty Icon Gift Card were scheduled to appear on the No. 43 car at Phoenix Raceway on November 7, 2021, ahead of holiday gifting.
Industry Deals News
Virtual Incentives adds 88 digital gift cards across Europe, Asia and North America
Virtual Incentives' October 2021 expansion adds 88 digital gift cards in 18 countries, including 11 new markets, through VI Now and its API.