Industry Deals News
Virtual Incentives integrates gift card rewards into Alida Sparq
The completed integration adds Virtual Incentives to the Sparq App Center, allowing brands to reward research-community participation with virtual gift cards.
Daniel Brooks
Rewards & Loyalty News
Extole argues for loyalty measurement beyond transactions in pandemic-era strategy
Extole’s October 2020 commentary recommends combining spending with referrals, reviews and customer advocacy when deciding where to allocate rewards.
Zenus secured Visa principal membership as it prepared its cross-border bank
Zenus announced Visa principal membership in June 2020. The agreement established debit issuance, while later rules and product launches clarify the responsibilities and limits…
Gift Cards News
Diggecard outlines gift card marketplace access for loyalty programs
Diggecard’s June 2020 guide describes a private gift card shop that businesses can add to customer, member or employee benefits.
Rewards & Loyalty News
MAP Partners with RAZR on Credit Union Rewards and Gift Card Redemption
RAZR's partnership with MAP combines institution-wide loyalty incentives, dedicated marketing support and a redemption catalog including gift cards and travel.
InComm and Pollard Banknote Bring ScanACTIV Lottery Tickets to Retail Checkout
InComm and Pollard Banknote partnered on ScanACTIV, using point-of-sale activation to sell instant lottery games at staffed and self-service retail checkouts.
Fraud & Security News
Zenus selected NICE Actimize to build fraud and AML controls before launch
Zenus selected NICE Actimize before launch in 2019. A 2026 vendor account identifies the later ActOne platform and AI-assisted investigations, while supervisory guidance…
Runa examines working-capital benefits of on-demand gift card APIs
Runa’s August 2019 guide compares prepaid gift card inventory with ordering rewards when needed, focusing on cash tied up in stock and administration.
Gift Cards News
Buyatab previews gift card accessibility features at its Montreal partner summit
The 2019 Buyatab Beyond programme combined brand strategy with fraud, ecommerce and planned accessibility features for gift card purchasing pages.
Gift Cards News
Diggecard describes bulk, API and recipient-choice employee gift card services
Diggecard’s February 2019 recognition guide outlines physical and digital cards, personalized delivery and recipient choice through its platforms.
Gift Cards News
All Digital Rewards launches Ezepic reward choice through EzeConnect API
Ezepic combines recipient-selected rewards with RewardSTACK management and EzeConnect fulfillment, including retail gift cards, prepaid cards and other incentive types.
InComm and Xsolla Enable Cash Funding of Game Accounts at GameStop
The 2018 InComm–Xsolla partnership brought barcode-based cash funding for online game accounts to more than 3,800 GameStop stores in the United States.