Rewards & Loyalty News
All Star outlines personalization in business gifting after disrupted events
All Star’s September 2021 guidance considers personal messages, recipient preferences and gift timing as alternatives to postponed gatherings.
Suzie Elis
Industry Deals News
Virtual Incentives expands African gift card rewards in Kenya, Nigeria and South Africa
Virtual Incentives announced 30 digital gift card brands in July 2021, with the African expansion beginning in Kenya, Nigeria and South Africa through VI Now.
Rewards & Loyalty News
All Digital Rewards compares points and games for employee incentive programs
ADR’s July 2021 guide covers points-based rewards, sweepstakes and instant-win formats supported by its STACK program management software.
Gift Cards News
ONroute adds InComm prepaid and gift cards at 23 Ontario travel plazas
The partnership extends branded gift card distribution along Ontario’s 400-series highways.
Industry Deals News
Virtual Incentives launches 57 Brazilian digital gift card brands through its API
Virtual Incentives added 57 local digital gift card brands in Brazil in May 2021, including Americanas, iFood, Carrefour and Netshoes.
Rewards & Loyalty News
Online Rewards outlines digital B2B incentive design after the shift to remote sales
Online Rewards’ 2021 guidance covers revised earning rules, digital gift cards, mobile redemption and partner education for remote B2B relationships.
All Digital Rewards outlines digital catalog and CRM options for channel rewards
ADR’s April 2021 guidance covers digital gift cards, prepaid rewards, CRM integration and a standalone RewardSTACK application.
Gift Cards News
InComm launches The Gift Card Shop with more than 100 brands
The April 2021 gift card marketplace launch combined online purchasing, email delivery, personal messages and supported mobile-wallet redemption.
Rewards & Loyalty News
Runa case study details Look After My Bills' gift card acquisition campaigns
A March 2021 case study explains how Look After My Bills combined paid media and incentives, while planning fuller API integration for customer-level insight.
Gift Cards News
National Trust gift card program grows through Diggecard retail and B2B channels
Diggecard's National Trust case study reports 96% sales growth in 2019/20 and describes gift card distribution across consumer, corporate and retail-mall channels.
Gift Cards News
Buyatab adds simultaneous promotions and consolidated bonus-card delivery
Buyatab’s January 2021 review identifies three gift card platform changes introduced during 2020, focused on offers and delivery.
Gift Cards News
DraftKings launches $25 and $50 retail gift cards with InComm
The agreement adds convenience-store distribution and a physical route for funding DraftKings accounts.