Sendoso brings governed eGift sending into Databricks Marketplace
A new Marketplace connection links customer-data signals to proposed gifts, with approved catalogs, spending thresholds and higher-value approval controls.
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News mentioning Sendoso, with the latest coverage from Gift Card News.
Gift Cards News
Sendoso brings gifting training into the platform with its Learning Hub
Sendoso’s Learning Hub addresses product adoption inside gifting teams, where unused software features can weaken the commercial case for a platform.
Sendoso opens gifting and direct mail to external AI agents through an MCP beta
Sendoso's MCP beta brings gifting into external AI workflows, making distribution access and spending controls central to its commercial case.
Industry Deals News
Sendoso acquires Merch to connect branded merchandise production with gifting fulfilment
Sendoso's Merch acquisition adds production capabilities to its corporate gifting business.
Research & Trends News
Sendoso reports 86% webinar attendance among recipients of a baseball-themed gift
Sendoso combines gifts and attendance vouchers, with limits to its reported webinar comparison.
Sendoso launches Oso to answer questions about gifting performance
Oso brings conversational reporting into Sendoso's gifting platform, connecting campaign spending to a broader software and fulfilment business.
Sendoso launches SmartSuite for gift recommendations, messages and address discovery
The September 2025 launch combined SmartSend, SmartMessage and SmartDelivery, with additional campaign and signal tools described as future developments.
Industry Deals News
Sendoso acquires Postal to expand employee gifting and branded merchandise services
The May 2025 deal combined Postal's employee programmes and company stores with Sendoso's gifting operations, with integration planned in stages.
Rewards & Loyalty News
Sendoso turns a slow holiday campaign into a colleague-recognition programme
The December 2024 case describes a shift from cold outreach to peer nominations, producing more than 330 letters and 300 gifts.
Rewards & Loyalty News
Sendoso reports $1 million-plus quarterly pipeline from personalised gifting
The November 2024 case describes an outbound workflow using Clay and UserGems, with reported response rates of 11% to 18%.