Gift Cards News
Sendoso brings gifting training into the platform with its Learning Hub
Role-based training and onboarding paths bring customer education into the gifting workflow, with different material for new administrators and senders.
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News mentioning Sendoso, with the latest coverage from Gift Card News.
Sendoso opens gifting and direct mail to external AI agents through an MCP beta
The June 2026 beta connects recipient research, gift selection, sending and follow-up through existing revenue tools. Approval still depends on the client setup.
Industry Deals News
Sendoso acquires Merch to connect branded merchandise production with gifting fulfilment
The May 2026 acquisition adds a production and sourcing network to Sendoso's gifting operations, while customers retain their existing supplier choices.
Research & Trends News
Sendoso reports 86% webinar attendance among recipients of a baseball-themed gift
The May 2026 case paired a physical kit with a $50 attendance voucher, but the cohorts were not a randomised experiment.
Sendoso launches SmartSuite for gift recommendations, messages and address discovery
The September 2025 launch combined SmartSend, SmartMessage and SmartDelivery, with additional campaign and signal tools described as future developments.
Industry Deals News
Sendoso acquires Postal to expand employee gifting and branded merchandise services
The May 2025 deal combined Postal's employee programmes and company stores with Sendoso's gifting operations, with integration planned in stages.
Rewards & Loyalty News
Sendoso turns a slow holiday campaign into a colleague-recognition programme
The December 2024 case describes a shift from cold outreach to peer nominations, producing more than 330 letters and 300 gifts.
Rewards & Loyalty News
Sendoso reports $1 million-plus quarterly pipeline from personalised gifting
The November 2024 case describes an outbound workflow using Clay and UserGems, with reported response rates of 11% to 18%.