Market research, spending data, consumer behavior and industry forecasts.
Research covering more than 6,500 gift card shoppers in 2025 tracks spontaneous buying, online searches for brands and demand for at-home entertainment.
Giftbit's 2026 report analyzes recipient choice, claim deadlines and reward value using its own 2024–2025 platform transactions.
UMB’s financial planning guide connects changing household commitments with savings, insurance, retirement income and legacy gifting.
A February 2026 guide from the First National Bank in Sioux Falls connects gifting and estate planning with budgets, investments and employer benefits.
Virtual Incentives links survey-panel motivation with gift cards, cash-like rewards and donation options in a seven-profile research framework.
The company’s January outlook anticipates broader payout choice, a larger role for prepaid cards and stronger responses to AI-assisted fraud.
UMB Bank outlines a debt inventory, avalanche and snowball repayment methods, and advance budgeting for the next round of holiday gifts and travel.
Mastercard and The Harris Poll examine value, AI gift discovery, physical stores, ecommerce and resale shopping among UAE consumers.
UMB’s December 2025 guide brings annual gifts, charitable donations, retirement accounts and estate planning into a year-end financial review.
Virtual Incentives recommends designing participant rewards alongside research methodology, covering payment choice, compensation and redemption thresholds.
Visa and Morning Consult examine AI shopping tools, cryptocurrency gifts and consumer expectations in an October 2025 survey of 1,000 US adults.
A 2025 U.S. survey shows shoppers experimenting with AI and digital currency while seeking more transparency.
