Rewards & Loyalty News
Online Rewards compares points, tiers and referrals for customer retention
Online Rewards’ pandemic-era loyalty guidance explains different program structures and redemption options including gift cards and merchandise.
Rewards & Loyalty
Customer loyalty, employee rewards, incentives and reward redemption.
Rewards & Loyalty News
AllStar distinguishes corporate gifts from earned employee rewards
AllStar’s April 2021 guidance separates appreciation gifts from incentive programs with defined goals, rules and measurement.
Rewards & Loyalty News
Online Rewards outlines channel partner support through training and flexible incentives
Online Rewards’ channel guidance combines communication, digital marketing support and revised reward programs during the pandemic disruption.
Rewards & Loyalty News
Runa case study details Look After My Bills' gift card acquisition campaigns
A March 2021 case study explains how Look After My Bills combined paid media and incentives, while planning fuller API integration for customer-level insight.
Rewards & Loyalty News
AllStar argues for merchandise choice in employee reward programs
AllStar’s December 2020 guidance favors tangible and experiential rewards while recommending employee input on program goals and rules.
Rewards & Loyalty News
All Digital Rewards outlines B2B2C channel incentives and participant access
ADR’s October 2020 guide connects reward choice, progress visibility and channel management software for businesses selling through partners.
Rewards & Loyalty News
Mastercard links loyalty rewards to forest-restoration initiative
The 2020 Priceless Planet expansion included tree redemptions through reward catalogs and payment tools.
Rewards & Loyalty News
Extole argues for loyalty measurement beyond transactions in pandemic-era strategy
Extole’s October 2020 commentary recommends combining spending with referrals, reviews and customer advocacy when deciding where to allocate rewards.
Rewards & Loyalty News
Mastercard adds Camila Cabello to digital Priceless experiences
The May 2020 program moved music, sport and cultural activities into online formats.
Rewards & Loyalty News
One10 details sales incentive program design from reward rules to evaluation
One10's sales incentive guidance covers measurable objectives, clear earning rules, gift card and merchandise rewards, and ongoing evaluation.
Rewards & Loyalty News
MAP Partners with RAZR on Credit Union Rewards and Gift Card Redemption
RAZR's partnership with MAP combines institution-wide loyalty incentives, dedicated marketing support and a redemption catalog including gift cards and travel.
Rewards & Loyalty News
All Digital Rewards lists catalog and claims features for channel partner programs
ADR’s July 2019 guidance links relevant reward choices with mobile access, sales claims, customization and participant support.