The February 2019 acquisition combines SVS gift card processing with Buyatab's merchant ecommerce and incentive-channel distribution services.
The December 2018 launch lets US and Canadian buyers select designs and schedule digital gift cards through Purdys' own website.
The November 2018 release found strong gift-card interest among respondents, alongside a preference for shopping online on Black Friday.
Buyatab reported a second consecutive appearance in the Canadian technology revenue-growth ranking, alongside its merchant gift card ecommerce business.
The November 2018 catalog update included Uber, Home Chef and Atom Tickets, broadening the types of services represented in the marketplace.
Virtual Incentives recommends clear research communication, reward choice and a straightforward claiming process when designing survey incentives.
ADR’s November 2018 guide distinguishes ongoing customer rewards from prize-based engagement and promotions presented at checkout.
The historical guidance emphasises attainable rewards, mobile access, clear rules and recipient support, with a separate outlook for 2019.
The September 2018 partnership adds online purchasing, design choice and scheduled delivery for US and Canadian customers.
The August 2018 appointment brought a payments and commercial-prepaid background to the newly launched B2B virtual-payments company.
A survey incentive guide discusses small payments, prize draws, coupon codes and clearer reward communication.
The 2017 Money20/20 case connected Virtual Incentives, Marqeta and Visa to the delivery of a developer competition award.
