Research & Trends Analysis
Inside Asia’s Digital Gift Card Economy
From messaging gifts to employee rewards, Asia’s virtual gift cards follow different rules. Explore 20 providers, 13 markets, consumer research and the fate of small balances.
Blackhawk Network
News mentioning Blackhawk Network, with the latest coverage from Gift Card News.
Research & Trends Analysis
Europe’s Digital Gift Card Divide
A digital gift crosses borders faster than the rules behind it. Explore European gift-card providers, currencies, expiry, fees and the rights to remaining value.
Research & Trends Analysis
Who Powers Virtual Gift Cards on Shopify?
A source-backed directory of 18 Shopify app relationships, six provider groups, virtual Visa and Mastercard routes, software fees and the rights to unused value.
Research & Trends Analysis
What people want when they check a gift card balance
Why do people check gift card balances? US survey data reveal demand for simpler checks, reasons balances stay unused, and the payment rules that shape the next step.
Research & Trends Analysis
US Gift Card Market 2026: Growth, Digital Demand and B2B Distribution
The US gift card market is forecast to reach $246.91 billion in 2026. Our research examines digital and physical demand, employer rewards, redemption economics and what issuing…
Rewards & Loyalty News
Gratifii Adds Cinema Tickets to Blackhawk Network’s Australian Rewards Distribution
Gratifii will supply cinema tickets through Blackhawk Network’s API, bringing an Australian cinema network into rewards and loyalty distribution.
Rewards & Loyalty News
YOUGotaGift: Defining Employee Perks, Benefits and Reward Programs
YOUGotaGift explains how ongoing employee benefits differ from discretionary perks and recognition rewards such as gift cards.
Rewards & Loyalty News
YOUGotaGift: Year-End Employee Reward Choice and Delivery
A December 2023 guide recommends multi-brand digital gift cards and individual recognition when employers plan festive rewards.
Gift Cards News
Virtual Incentives Reports 45% Rise in Visa Reward Issuance in 2021
A July 2022 Virtual Incentives article reports a 45% rise in Visa reward issuance in the prior year and links demand to recipient spending flexibility.