Rewards & Loyalty News
Giftogram: Customer Rewards Versus Discounts in Loyalty Programs
Giftogram compares discounts with separate rewards for referrals, upgrades, loyalty milestones, research and customer reactivation.
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Extole details offer program APIs for referral tracking and reward delivery
Extole's developer overview separates server, consumer and management APIs and explains event handling, reward rules, rate limits and business-system integrations.
Gift Cards News
TruCentive: Anchor Gift Cards in Multi-Choice Incentive Offers
TruCentive recommends using one recognizable gift card as an anchor reward in incentive offers, while providing a curated selection of alternatives at redemption.
Rewards & Loyalty News
GTR brings gift card reward redemption to its redesigned Advocate Web App
The browser-based referral app now matches GTR’s mobile experience, including wallet balances and a choice of reward payout methods.
Rewards & Loyalty News
Active Junky Adds Gift Card Cashback Hub With Tillo StoreFront
Active Junky uses Tillo StoreFront for branded gift card purchasing, fulfillment and bonus-value cashback redemption.
Gift Cards News
Giftbit: Gift-With-Purchase Campaigns and Digital Reward Fulfillment
Giftbit examines purchase eligibility, gift card and prepaid rewards, API fulfillment and campaign costs for gift-with-purchase promotions.
Gift Cards News
Gift Card Partners Details Engage2Reward Fulfillment, API and Fraud Controls
Gift Card Partners outlines the operational work behind rewards and describes Engage2Reward ordering, API access, approval workflows and AiShield monitoring.
Gift Cards News
TruCentive: Comparing Reward Providers Beyond Gift Card Catalog Counts
TruCentive provides guidance on how administrators can compare unique merchants and supplier coverage without being misled by inflated reward catalog numbers.
Gift Cards News
Giftbit Outlines eBay Gift Card Replacements After Sales Phase-Out
Giftbit advises incentive managers on replacement rewards as eBay phases out new gift card sales, while existing cards and balances remain valid.
Rewards & Loyalty News
TruCentive: Flexible Employee Incentives and Recognition Programs
TruCentive examines flexible employee incentives, personalized recognition and gratitude as elements of a broader retention program.
Gift Cards News
Giftbit Links Gift Card Program Budgets to Claim Rates and Unclaimed Funds
Giftbit’s cost guide separates maximum reward exposure from expected spending and explains how funding fees, claim deadlines and recovered balances affect budgets.
Rewards & Loyalty News
8am and Visa bring legal-sector customers together through World Cup hospitality
The August 2026 customer account combined a match-day experience, branded gifts and demonstrations of business-spending tools.