Buyatab appoints founder Matias Marquez CEO of its digital gift card business
The July 2018 announcement named Marquez president and CEO, with former chief executive Johann Tergesen becoming vice-chair.
The latest news, analysis and opinion.
The July 2018 announcement named Marquez president and CEO, with former chief executive Johann Tergesen becoming vice-chair.
Founder Matias Marquez was scheduled to join Hinda Incentives and National Gift Card on a panel about incentive-business growth.
ADR’s June 2018 guide covers ready-to-use rewards, campaign timing, company branding and audience fit for prepaid consumer incentives.
The 2018 event connected consumer decision-making with employee gifting and operational questions about fraud and privacy.
The June 2018 guidance identifies administration, recipient choice and digital access as programme design considerations.
YOUGotaGift’s group gifting guide describes pooled contributions, personalized messages and scheduled email or SMS delivery.
Virtual Incentives describes email delivery, prepaid spending limits and branded communications for digital Visa rewards.
Buyatab reported the Growth Company of the Year award after the June 1 Technology Impact Awards ceremony in Vancouver.
A survey incentive guide discusses small payments, prize draws, coupon codes and clearer reward communication.
The May 2018 announcement named Buyatab a finalist before the June Technology Impact Awards decision.
Matias Marquez was scheduled to speak on mobile technology, digital gifting and payments at the April conference in Chicago.
Buyatab and TriNimbus will present on cloud migration at CAMSS Canada in Montreal and Vancouver.